Passionata SS15 avant premiere

Have fun with the cheeky, Let's Play and glamorous, White Nights lines 

Dubai, 14th December 2014: French lingerie brand, Passionata has unveiled it's vibrant, playful SS15 collection with the initial launch of beautiful new colors from existing lines, Let's Play and White Nights. 

The Let's Play line has been designed using an island inspired, vibrant colour palette consisting of Raspberry, Paradise's Bird and White to allow for complementary mixing and matching- perfect for creating beautiful new lingerie combinations every day! Let's Play is flirty, playful and oh-so-determined, with all the beautifully tailored pieces made from cashmere soft, luxurious lace. 

The Let's Play line is available in an ultra Push-Up Bra, to create show-stopping curves, a sexy, enveloping Demi Bra, a relaxed soft-to-the-touch Balconette Bra and a built-for-comfort T-Shirt Bra. Bottoms include a feisty Tanga, flirty, Hipster boycut and sexy Brief. 

Whether mixing a Raspberry Push-Up with an exotic Paradise Bird Tanga, a fresh, White T-Shirt Bra with a succulent Raspberry Hipster or a Paradise Bird Bralette with a crisp White Brief, you'll not only look incredible, but feel beautiful too! Mix, match, flirt and play with Passionata's brand new, Let's Play line and choose your favourite colour crush combination. 

The romantic White Nights line has been given a beautifully fresh look in a brand new colour palette, which includes Neon Pink and Dune. Neon Pink sees accents of fluorescent pink set against muted coral tones while the Dune colour combination in slightly more whimsical, with rich rose pink tones contrasted perfectly against an off-dune backdrop. 

The White Nights line is the ultimate in glamour, offering delicate chiffon combined with fine Italian embroidery and a sophisticated guipure finish. Available in a teasing Half Cup Bra, sexy Push-Up Bra, perfectly shaping Underwired Bra and ultra comfortable T-Shirt Bra and Brief, Shorty and Thong to match. 

The fun Let's Play and glamorous White Nights lines, previews of Passionata's soon-to-be-unveiled SS15 Collection are lingerie drawer must haves for any woman looking to transition into SS15 with glamour, style and a cheeky little wink. 

Passionata lingerie continues its fun, flirty philosophy of life by ensuring all bra push-up intensities are easily measured using 1- 4 hearts (1 being the lowest and 4 being extreme). Collections are available in a variety of Push-up, T-shirt, underwired, strapless, wireless and half-cup bras while bottoms are available in briefs, shorty, tanga and thong. The entire Autumn/Winter collection's colours and styles are complementary for maximum fun and mix-and matching!

Passionata lingerie is available across the Middle East in leading department stores including Debenhams, House of Fraser, Galeries Lafayette and in the stand alone Passionata Boutiques in Dubai Mall, Dubai and Ezdan Mall, Qatar.