Dubai Land Department launches awareness campaign for ‘Dubai Brokers' application

Application is the first of its kind in the world, providing access to 2,340 offices and 5,856 real estate brokers

Dubai, UAE, 08 July 2017:  Dubai Land Department (DLD) has announced the launch of an awareness campaign for its ‘Dubai Brokers’ application – the first of its kind in the world. ‘Dubai Brokers’ is the most important application issued by DLD for providing accurate and up-to-date information on licensed Dubai real estate brokers and real estate companies that have been approved by the department. 

Yousef Al Hashmi, Deputy Executive Director of RERA at DLD – the regulatory arm of DLD, commented: “The ‘Dubai Brokers’ application is characterised by speed and trust. It supports the sale and purchase of real estate by making the process both smart and safe, and recognises the important role played by real estate brokers, especially in enhancing real estate transactions in the Emirate. We have designed our comprehensive campaign to reach all segments and stakeholders that are relevant to real estate broker services. We encourage these parties to download the application to help them identify and facilitate all their procedures, and also offer a wide range of options for investors. "

The ‘Dubai Brokers’ application targets a large segment of owners and real estate investors, providing them with access to 2,340 registered real estate offices in Dubai, 5,856 active brokers in the Dubai real estate market, and accurate and up-to-date information on licensed real estate brokers.

The application contributes to the realisation of DLD's vision to make the Emirate the world's premier real estate destination for innovation, confidence and happiness.

Al Hashmi added: “‘Dubai Brokers app helps both parties to obtain information on the best brokers, according to performance indicators and efficiency, and presents real estate units via an integrated map. The broker must simply fill in all of the required forms for sellers and buyers, and then enter the transaction data before visiting a real estate registration trustee’s office.”

The app provides credibility and transparency to investors and customers, allowing the investor to ensure that the real estate broker is registered with DLD and will protect the customer’s rights. 

The campaign includes an awareness-raising video that highlights ‘Dubai Brokers’ app nd its services in an easy and convenient way. The one-minute video, which will be published on all social media channels, was produced in collaboration with Seal Real Estate Registration Trustee – the exclusive sponsor of the video.