EUROSTAR Group expands its beauty and personal care product portfolio

DUBAI – May 16, 2017:  EUROSTAR Group, leading business conglomerate in the Middle East and beyond, unveiled two new personal care products at the 22nd edition of Beautyworld Middle East exhibition in Dubai, expanding its portfolio of beauty and personal care products. 

Among the new products, Golecha Henna is a natural high quality henna, which is pure and prepared without any harmful component and tested for causing no allergic reactions in users. 

Established in 1945, Golecha Henna is one of the most popular traditional henna brand from India. The brand offers consumers an array of products including henna paste cone, 24-carat gold magic tube and nail henna for various applications like tattooing and other body painting designs. 

Euromax professional salon razors, the second new product introduced, is made with using Japan steel for effortless and smooth shave. Euromax is a perfect double-edged hygiene blade crafted with the best technology and coated with platinum for safe and luxurious shave.  

Commenting on the launch, Mr. Raju Jethwani, Chairman of EUROSTAR Group, said, “We are pleased to launch Golecha Henna and Euromax razors in the Middle East and African markets. The new products provide exceptional quality for consumers. With Golecha Henna, we are offering the purest quality, Halal-compliant Indian henna that provides the best colour without any harmful effect for the users. The Euromax ‘cryo’ sputtered platinum blade is carefully crafted with international standards for personal and professional use.” 

EUROSTAR Group showcased a wide range of cosmetics, beauty and personal care products at the Beautyworld Middle East targeting potential consumers from across the region. The range of products included creams, toners, face washes, face scrubs, sun-screens and face packs that received overwhelming response from the traders and consumers from the region.