GCC's Largest Mobile Reseller Reports Extensive Customer Demand for Android-Powered BlackBerry Smartphone

Customers Enjoy Powerful Combination of Unparalleled Security and Enhanced Connectivity

Dubai, United Arab Emirates: BlackBerry’s first Android-powered smartphone – PRIV – is witnessing great success in the GCC, according to axiom, the region’s largest mobile reseller.

The latest smartphone from the Canadian manufacturer combines Blackberry’s revered security platform with the convenience and agility of the Android operating system, merging the best of both worlds into a single, power-packed device.

“We are seeing extraordinary demand from our customers for PRIV by Blackberry, as many would like to enjoy the flexibility offered by Android without compromising their privacy. PRIV allows them to do just that, offering our security-conscious yet tech savvy customers the perfect solution,” said Faisal Al Bannai, Managing Director at axiom.

“Sales have exceeded our expectations with many customers choosing to trade in their existing smartphones for BlackBerry’s latest innovation. PRIV has been a welcome addition to our product portfolio.”

PRIV lets owners take full control of their privacy settings. Whether it is work-related documents or selfies, all data is encrypted on PRIV by Blackberry, giving users peace of mind when it comes to protecting both personal and professional information stored on the device.

BlackBerry verifies the integrity of the Android OS every time the device boots up, so extra precautions are taken at both hardware and software levels to protect PRIV from malicious tampering. In addition, DTEK by BlackBerry for Android warns users when their privacy is at risk by monitoring application access to a user’s microphone, camera, location, and personal information. This way, users can immediately take action to improve

An Android powered operating system means that users have access to a comprehensive suite of Google Play Apps, enabling PRIV owners to make the most of their smartphone experience, whether it is connecting with friends and family using the most popular social media applications, managing tasks, or monitoring various aspects of their lives.

PRIV’s ultra-thin and ergonomic design not only makes it a sleek device, but also promotes a comfortable fit and effortless access to the device’s key features.

Discretely hidden under PRIV’s vivid 5.4” Quad HD dual-curved all-touch display lies Blackberry’s beloved physical keyboard, which can be easily accessed through the device’s SmartSlide technology. An 18 MP internationally certified camera allows users to capture special moments, while a long lasting 3410 MAH battery promises uninterrupted connectivity for up to 23 hours.

PRIV by Blackberry is available at all axiom stores and online at www.axiomtelecom.com for AED 2,899. axiom customers can also benefit from the reseller’s exclusive value-added services, including 60-Second Data Transfer, Pick-up for Repair and Delivery, Trade-in offers, and the recently launched Damage Insurance service.