LOEWE - Spring Summer 2015 The Women's Collection

Oro opens Spring Summer 2015. A torn suede dress presents LOEWE’s signature hue in a new way, encapsulating a nascent woman, the past present and future of the house, and a collection in which lightness pervades.

An exploration of the ways in which leather becomes liquid in appearance, alive with movement and fundamentally modern. A sense of airiness, achieved through advanced treatment of pure materials, including raw silk, cotton, and linen.

Silhouette is defined by ease and softness, punctuated with sharp, unexpected elements the placement of a knot, the way a classic scarf print from the archive is transposed onto latex, the calculated asymmetry of a skirt. Fragments emerge and dissolve the codes of an established house in the process of reconfiguring itselfwhile a necklace made of raw pieces of leather covers the collection’s spectrum and provides an abstract, primary key.

Craft is applied to create new textures and patterns, including woven elements that add depth, visual impact, and extreme tactility to a sleeveless top and a new Amazona bag. Colour culled from everyday lifeis dictated by the way materials absorb pigment: Oro varies from dusty to saturated; cashmere suede, dipped in blue, turns inklike; orange morphs into saffron, back to back.

Puzzle, a new cubic bag, completes the character, pairing deconstructed elements of house icons with ofthemoment functionality and aesthetics. Serenity, distilled in the manmade landscape by Isamu Noguchi that serves as a venue, reflects the soft architecture of the collection, with superimposed elements that flutter in motion.