Samsung's Neo QLED: Picture Auality so Real you can almost Sell the Scenery

August 25, 2021:  Home entertainment has never been more popular than it is today, with countless consumers becoming inspired and immersed through their next-generation screens. The technological evolution has seen demands continue to rise exponentially in recent years – cutting-edge features and groundbreaking design coming together to take people and families on cinematic adventures each and every day. However, this same evolution shows no signs of slowing down, and expectations for further advancements have never been higher. This is preceisely why Samsung has once again gone above and beyond, fusing insights and innovation to deliver the latest world-class Neo QLED – the product proven to provide next-before-seen picture quality. 

A product of Samsung’s commitment to innovate, the Neo QLED emulates its predecessors and raises the bar in visual quality. In fact, the convergence of such far-reaching technology and features has completely reimaged color, contrast, and vibrancy and redefined outstanding picture performance. So how is this possible? What are the specifics behind a screen that has lived up to the anticipation and brought new value to countless consumers? Here, we answer these questions, providing an insight into the features that have made the picture so real, you can almost sell the scenery:

Intuitive Neo Quantum Processor 
At Samsung, we understand that high-quality picture is essential for enjoyable viewing experiences. As such, introducing a feature capable of optimizing every scene was prioritized from the outset of the design process. The end result? The Neo Quantum Processor! Powered by Artificial Intelligence (AI), the processor automatically converts all content into viewing material with ultimate clarity and boasts a neutral network that our engineers increased from 1 to 16. This move has ensured content is processed according to individual types and drastically enhanced upscaling capability. What’s more, the difference between low and high resolution is constantly analyzed in real-time, with neutral network learning closing pixel gaps to present a picture as close to reality as possible.

Cutting-edge Micro LED technology 
The outstanding brightness and breathtaking image quality is apparent in every instance through Neo QLED screen, in part, due to Quantum Mini LED technology, which facilitates an immersive experience that will last for years. In fact, the convergence of such far-reaching technology and features has completely reimagined color, contrast, and vibrancy to redefine outstanding picture performance. Furthermore, the LEDs integrated with the product prevent burn-in to safeguard visual experiences, guarantee constant vibrancy over the Neo QLEDs lifetime, and help provide authentic picture quality with invaluable scalability.

Incredible Neo Quantum Matrix 
Another crucial factor that has brought the Neo QLED from concept and reality is local dimming technology, which allows for better picture quality by optimizing brightness levels, distinguishing screen backlights into multiple zones, and adjusting parts of the screen accordingly for life-like viewing and immersion. What’s more, improvements and advancements have been especially for the Neo QLED, resulting in Quantum Matrix – the next generation of dimming technology. Previously 10 bits, the Neo QLED features 12 bits brightness so that the light can be adjusted within a total of 4,096 levels. As such, the Quantum Matrix technology portrays each individual color at dozens of different levels without any discrepancies, which contributes to the overall Neo QLED visual package.