Leading European Insurance Brokers Alpha Lloyds & MSH International Choose Dubai as the Main Hub of Their Global Activities

Branches of Paris-based Siaci Saint-honore Group

Dubai, UAE, September 27, 2018:  SIACI SAINT HONORE, provider of insurance brokerage and consulting services, known locally under the name of Alpha Lloyds & MSH, inaugurated their offices yesterday in the heart of Business Bay (One by Omniyat tower), Dubai, under the patronage of the Consul General of France in Dubai & Northern Emirates.

Born in France, the group is now a leading actor in the European market and aims to become a global player with Dubai as one of their main hubs. Their positioning combines flexibility, innovation and client-driven approach. 

Active in the UAE since 2006 with its affiliate MSH International, the group strengthened its position with the acquisition of Alpha Lloyds in 2017. Its ambition is now to become the key insurance broker between France and the UAE, able to cover the risks of Emirati clients in Europe and to follow French clients in the region. Currently, Alpha Lloyds and MSH International are now the only French insurance brokers active in the United Arab Emirates. 

The inauguration involved a cutting-ribbon ceremony with shareholders and VIPs such as H.E. Mrs Raja Rabia, Consul General of France in Dubai. The ceremony was followed by a reception with their clients and partners at Oberoi Hotel in the presence of Mr Stanislas Chapron, CEO for International of SIACI SAINT HONORE Group, Mr Khaldoun Khartabil, Chairman of Alpha Lloyds and Mr Frédéric Roekeghem, General manager, MSH International. 

Mr Stanislas Chapron stated during the event, « Dubai is soon to become the main hub of our international strategy. Halfway between Paris and Singapore, where we already have strong activities, in the middle of a fast-growing region and well connected to Africa, where else than Dubai could we establish the centre of our global activities? »

Considered as an alternative to major American insurance brokers, they’re competing with them by bringing a long-standing expertise in many fields: cargo, aviation, construction and energy as well as growing risks such as cybersecurity or fine arts. 

“We recently recruited talented experts to better meet requirements of our clients in the UAE and reposition ourselves as a key insurance broker between France and the UAE” Added Chapron.

The event was the opportunity for the CEO’s to share their views about the development of the company’s activities in the UAE and the Middle East.