Panasonic Homes & Living showcases Lighting & Electrical Solutions at Big 5

Dubai, United Arab Emirates: Panasonic Homes & Living, in collaboration with its UAE channel partner ADVANCE EST. for Lighting & Electricals (a subsidiary of M/S Easa Hussain Al Yousifi [EHY] group of companies) is showcasing its latest range of products at Big 5 2017 taking place from November 26th-29th at Dubai World Trade Centre. According to industry reports, over $2 trillion of known active projects are in the pipeline across the GCC. The report indicates that GCC is strengthening its construction market year by year.

Big 5 is the largest construction and building event in the Middle East, and provides exhibitors with a vast platform to connect with international suppliers in their dedicated product sectors.

Panasonic Homes & Living offers a wide range of Wiring devices, LED lighting solutions, and Low Voltage Devices. Key highlight of this showcase will be the brand’s latest switches that come with super slim design, advanced switching technology and highly reliable safety features. It gives a luxurious appearance with a full color variation base to its switches, making a statement in style.

Panasonic has been strongly catering to the discerning needs of diverse customers in the Middle East Construction Sector. With its innovative products, Panasonic provides smart solutions with unmatched quality to protect homes from various electrical hazards and improve daily living. The brand actions to deliver high quality options and these products are a reflection of the company’s commitment to offer best lighting solutions and wiring devices.”

Mr. Atsushi Karasawa, Sales Director, Panasonic Eco Solutions Middle East & Africa a Division of PMMAF, says, “Panasonic’ s cutting edge products are the results of a continuous technical development process that stresses Security, Safety and Comfort. We are committed to offer high quality standard products and with this line-up of products, Panasonic creates an environment in which people around the world can live in comfort while minimizing environmental harm.”

He adds, “The UAE construction market is one of the most promising markets in the GCC and Panasonic is committed to developing solutions that enrich the quality of life for individuals and communities around the world”.

Mr. Shahid M Bhatti, General Manager ADVANCE EST. for Lighting & Electricals, says, “Established in 1998 Advanced Est., for lighting & Electricals is a one stop destination for all lighting & wiring devices needs. We offer a complete range of Panasonic wiring devices, (switches and sockets) to our customers. We share a long- term relationship with Panasonic and this year at Big 5, we will be displaying Panasonic’s sustainable solutions that boast comfort, safety and durability.”

Panasonic’s Electrical Construction Materials are distributed by M/S.Advance Establishment for Lighting & Electricals (AELE) in UAE. Advance EST. has countrywide distribution network and offers a complete range of Panasonic electrical products including switches and receptacles.