- Felicitated 15 customers in the UAE
- Organised safety measure lecture in association with Dubai Police
- Campaign ends on 30th June
Dubai, UAE, June 15, 2016: UAE Exchange, the leading global remittance, foreign exchange and payment solutions brand, dedicates the month of June to reward customers for their loyalty to the brand. As part of this, the brand launched ‘Customer Loyalty Month', a month-long campaign to appreciate and thank customers for their continued patronage.
In the United Arab Emirates (UAE), the brand felicitated 15 customers who have been regularly remitting home for the last 15 to 20 years. A safety measure lecture was also organised in association with the Dubai Police where the customers were apprised on road safety measures, fraudulent calls and e-mails on lottery prizes etc.
Speaking on the occasion, Promoth Manghat, CEO, UAE Exchange said, “Customers' needs have evolved over the years. Today they are empowered with choice, making the market competitive. In such a dynamic economic landscape it is important to protect, retain and nurture the loyal customer base for the sustainability of an organisation. We, at UAE Exchange, have always invested and channelised our energies to enhance customer experience and they have encouraged us by exhibiting their loyalty to the brand. This initiative, across our operations globally, is our way of thanking and rewarding customers for their patronage and reinforcing our commitment to go that extra mile to improve our value addition to them.”
Loyal customers are one of the primary elements that pave the path for the success of an organisation. To honour loyal customers, UAE Exchange will conduct various promotions and contests as part of the celebration that ends on 30 June 2016. Customers transacting during this period can avail special offers and also stand a chance to win exciting prizes.
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