Dalma Mall's ‘100 Days of Wonders' Campaign to Celebrate Union of Festivities

This exclusive summer campaign aims to combine Ramadan, Eid Al Fitr, Summer, Back to School and Eid Al Adha and set to organise non-stop fun filled activities and exciting prizes

Abu Dhabi, July 2015: Dalma Mall celebrates the 100 Days of Wonders, a summer campaign that combines the quintessence of Ramadan, Eid Al Fitr, Summer, Back to school and Eid Al Adha for an ongoing, non-stop festival packed with action. Spread over 100 days, the festival will see a lot of activities within the mall premises to bridle the festivities of the season.

Dalma Mall has conceptualised the campaign centres based on the four hallmarks of the season: the festival of brotherhood or Ramadan, the Summer Festival, the time of the year when children go back to school after the vacations, and Eid Al Adha. The 100-Day all-in-one promotion started on June 16 and ends on September 23, combining the all four holidays in one massive promotion.

The 100 Days of Wonders will welcome customers to enjoy delightful events and demonstrations and also stand chances to win grand prizes. Any customer who walks into any store in Dalma Mall and makes a 200 AED purchase there will stand a chance to win in one of the monthly prizes. The coupons that are given are valid for the entire duration of the campaign.

Dalma Mall will also be hosting grand raffle draws on July 18, 19 and 20, August 21 and September 24, and participants get to win fantastic prizes that include three Nissan Patrols, plenty of retailer vouchers from Dalma Mall’s stores, electronic gadgets and school accessories! The event promises lots of excitement and wholesome family fun!

The range of events in the ‘100 days of wonders’ include Fitness First Sports Competitions and demonstrations, Arabic Language Reading Competitions in coordination with Jarir Bookstore, Fashion Show with Crocs, Eid Al Fitr Global Dance Shows and Family Puppet Show, Eid Al Adha Hajj Replication Events, Air Graffiti Competitions, The Ronald McDonald show and many more.

Speaking about the festivities to come, Mr. Mohamed Al Mazrouei – Executive Director at Dalma Mall, explained, “There are many milestones in a year that people come together and celebrate. But this year, it is a beautiful confluence of multiple occasions coming together. Eid Al Fitr, Ramadan, Eid Al Adha, summer and the return to school are all important events and people come together to mark the celebrations, which makes this part of the year particularly enticing, exciting and full of festive fervour. We are very happy to celebrate these joyous occasions with 100 days of non-stop entertainment, excitement and fast-paced activities. We hope that our patrons will enjoy these 100 days, and revel in the spirit of jubilation!”

Dalma Mall has the distinction of being a hotspot for shopping and culinary adventures in Abu Dhabi. One of the most prominent centres in the region, the Mall has stood tall among its competitors in the market for its stellar achievements and its many accolades. A leading provider of customer experiences and retail ambiences, Dalma Mall is undoubtedly the most sought after shopping avenues in Abu Dhabi.