Parmigiani Fleurier celebration of the new Tonda Collection

Damas, the Middle East's leading jewellery and watch retailer, hosted a one-day photo exhibition “A city in time”  on Monday 19 May to celebrate the  launch of luxury watchmakers Parmigiani Fleurier’s new Tonda Metro collection. 

The latest Tonda Metro range was unveiled in the presence of Parmigiani Fleurier’s CEO Jean-Marc Jacot. 
The photo exhibition “A city in time” was developed in partnership with The Empty Quarter Gallery and presented in person by Gulf-based photographers Sarah Abudawood, Al-Moutasim Al-Maskery, Daniel Cheong and Alisdair Miller. 
 
Parmigiani Fleurier watches are made for both men and women, with the styles emphasizing power and beauty respectively. Every watch is handcrafted by skilled artisans in the company's Switzerland factory, ensuring only the highest quality of craftsmanship and material is used. In the world of chronographs, the Swiss tradition is by far the most popular, and Parmigiani Fleurier is a company that not only embraces this respected heritage, but also improves upon it.