Yoku Moku Launches Spring /Summer 2014 Collection

Yoku Moku, an internationally-renowned Japanese confectionary brand, has launched Spring/Summer 2014 cookies collection to warm the hearts of UAE consumers during the scorching summer months.

The company, which strongly believes that there is nothing better than fine ingredients when it comes to special flavor, has been drawing a tremendous response from consumers. So much so that Yoku Moku outlets in the UAE have grown to 11 within 16 months.

In his comments during the launch of the collection in the UAE, Ehab Al Bakri, COO of Alsa Lifestyle said: "We provide several types which suits the change in seasons and climates, in the summer set for example; we place the chocolate inside the wafer to ensure the product’s quality is not affected by the rising temperatures in summer, on the other hand the chocolate is covered in winter as the climate is cooler. The whole point is offering what suits each season and we are confident that our consumers will relish this delectable summer assortments".

He added:” Our cookies are characterized by its delicacy and crunchiness and we are sure that our consumers will like this new collection”.

Mansour Al Sayegh, Executive Director of Alsa Lifestyle and Al Sayegh Group – Abu Dhabi said: "We are very happy to be part of the Yoku Moku success story in the UAE and across the region.

"The response from consumers has been highly encouraging and Alsa Lifestyle is now focused building on our popularity by opening more new stores in the forthcoming months," he concluded.