OSN Unveils First Current Affairs Themed Reality Series;

Ibrahim Eissa’s El Boss Exclusively on OSN Ya Hala HD

• El Boss premieres on 6th March on OSN Ya Hala HD bringing ‘the news behind the news’

Dubai, UAE; February 27, 2014: Reinforcing its position as the premier destination for unparalleled Arabic entertainment, OSN today unveiled its first current affairs themed reality series, El Boss starring acclaimed journalist and TV personality, Ibrahim Eissa.

Premiering exclusively on OSN Ya Hala HD, El Boss further underlines OSN’s commitment to the region with its continued investment in local talent and productions.

The first of its kind novel show, El Boss brings to light the importance of journalism, the challenges that journalists face in the Arab world and their mission to unravel the truth.

Highlighting social, political, and financial issues in the Arab world, El Boss will feature an array of celebrities including Egyptian director, Amr Salama; Media personality, Magdi Al Jallad; Youssef Al Husseini and Sheriff Amer who debate and discuss current affairs and bring new ideals to the forefront.

Khulud Abu Homos, Executive Vice President, Programming & Creative Services, OSN, said: “We have seen an epochal change in the type of content that viewers are now seeking – there is more demand for talk shows and reality based entertainment now. El Boss will mark a new standard in reality TV complementing OSN’s growing portfolio of new and exclusive Arabic concepts. We are committed to energising the regions cinematic and television landscape and will continue to bring our viewers the best in premium Arabic entertainment.”

Ibrahim Eissa added: “The region’s audiences are at a stage where they are turning to television to empower them. El Boss aims to do just that at the same time giving viewers vivid insights into the Arab world’s current landscape. I have enjoyed every moment of shooting El Boss and the show features several young journalists who have helped to keep things real. I thank OSN for bringing meaningful entertainment to the region.
El Boss is among one of over 5 new and exclusive shows set to mark their premiere on OSN’s flagship Arabic entertainment channel, OSN Ya Hala HD. Over the next two months, OSN viewers can also look forward to George Kurdahi’s, Al Mousameh Karim, a new talk show based on the values of forgiveness and camaraderie; exclusive coverage of Ragheb Alama’s Peace Concert, Ana Ragheb; Season 4 of the critically-acclaimed Turkish series, Hareem Al Sultan; and Season 2 of Intiqam to name a few.

Tune into El Boss, bringing ‘the news behind the news’, starring Ibrahim Eissa exclusively on OSN Ya Hala HD starting from 6th March, 2014 at 20:00 KSA.