Tuscan Soul Quintessential Collection from Salvatore Ferragamo

CONCEPT

Tuscany, with its beauties and traditions, has always been a source of creativity and vision for Salvatore Ferragamo. The place where his dreams became true. This great Tuscan Eden inspired the creation of a luxury perfume anthology. A Fragrance Collection with a creative and selective olfactive proposal: Bianco di Carrara, Vendemmia, Viola Essenziale and Convivio.

Tuscan Soul Quintessential Collection is a fascinating journey within the beauties and traditions of the Tuscan Land.

PACKAGING

The iconic bottle fully expresses the authenticity of this one of a kind fragrance collection. The clear flacon displays the colours of each fragrance highlighting the strength and pureness of each essence. A truly genuine olfactory experience. The cap, made from ash wood, gives the bottle an extra touch of elegance. The outer packaging consists of a precious white “leather like” paper box, with a built-in ash wood framed base that acts as a podium to the fragrance.

The contrast of the white box and the dark wood give the packaging an extra refined touch. All the elements made in ash wood are certified FSC.

COMMUNICATION

The Tuscan Soul Quintessential Collection emphasizes the values of a timeless fragrance and of the attention to detail. These values are accentuated at their best in the four campaign images, that express the concepts and inspiration that have led to the creation of the four fragrances.

RANGE

• 75 ml Bianco Di Carrara Eau de Toilette Spray 150.00 €
• 75 ml Vendemmia Eau de Toilette Spray 150.00 €
• 75 ml Viola Essenziale Eau de Toilette Spray 150.00 €
• 75 ml Convivio Eau de Toilette Spray 150.00 €

DISTRIBUTION

Exclusively sold at selected Salvatore Ferragamo boutiques.

LAUNCH DATE

Starting from November 2013.