Donate a toy this Christmas and make a child smile

Eton Institute organises a charity drive to donate toys to underprivileged children and make their Christmas a merry one.

Dubai, 12th December 2013 – For many children Christmas means a time for parties, presents and lots of excitement. However there are a few for whom Christmas is sadly just another day without the fun and warmth that we all enjoy. Eton Institute, UAE's largest training and development institute will be bringing smiles to the faces of children this Christmas by collecting and donating new toys to EWA'A – shelters for women and children. The drive has been initiated as part of Eton Institute's active CSR policy for promoting social welfare.

Staff, instructors and the general public are able to leave a brand new, unwrapped toy in a collection gift box located at Eton Institute Dubai, where donations can be made to support the cause of underprivileged children. Donations can also be made at reception at Eton Institute Abu Dhabi. All donations should be made before the 22nd of December so that Eton Institute's Secret Santa can deliver the gifts in time for Christmas Day.

“The toy drive is a fantastic opportunity for us to light up someone's day on Christmas. All you have to do to create the Christmas magic is to add one new toy to your basket or trolley when you next go shopping. We do not want to miss this opportunity to play a part in making a child's Christmas a joyous one,” commented Sakina Amerjee, Public Relations Executive at Eton Institute.

EWA'A is a shelter for Women and Child victims of human trafficking and physical exploitation, trying to bring smiles back to victims' faces and revive their sense of dignity. They work to rehabilitate and develop the victims and their surrounding environment. The centre also implements sustainable awareness plans and programmes for individuals to better understand the seriousness of human trafficking and the need to protect against it.
 
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