du Pay launches 'Salary in the Digital Wallet' feature, empowering financial inclusion for the UAE workforce

du Pay highlights commitment to improving customer experience and supporting UAE’s vision of fostering financial inclusivity and innovation.

Dubai, UAE, August 18, 2025 – du Pay, the advanced digital financial services subsidiary of du launches the 'Salary in the Digital Wallet' (SITW) feature, a cutting-edge service that allows UAE workforce to receive their salaries directly into their digital du Pay wallets. This feature will enhance the lives of the workforce in the UAE through access to simple, secure, and digital financial services.

The newly added functionality enables customers to get a unique IBAN when registering with du Pay, making it easy to receive salaries into the digital wallets. The initiative is set to transform the way the workforce manages their earnings, empowering them with instant access to their funds through the du Pay mobile application, and a physical du Pay card for cashless transactions.

The Digital Wallet feature is especially beneficial for the significant portion of UAE's workforce earning less than AED 5,000 per month and who typically have very limited or no access to traditional banking services. Now, customers can open a zero-balance account with du Pay, avoid the hassle of cash handling and enjoy the convenience of digital transfers and payments.  du Pay digital wallet services also enable customers to do international money transfers, bill payments, telco recharges, order a debit card and do card payments.

du Pay intends to launch more features to further digitize disbursements where UAE employers can leverage this seamless, efficient solution to support the UAE's vision for a digitized and inclusive workforce environment.