Max Factor announces model Stella Maxwell as new ambassador
Last Update: Monday, October 17, 2016 : 16:26 (+4GMT)
Stella joins fellow Max Factor spokesmodel Candice Swanepoel
Dubai, UAE, October 17, 2016: Max Factor has revealed model and social media star Stella Maxwell as its newest global brand ambassador.
Born in Belgium and raised in New Zealand, international model Stella has graced the covers of Vogue and Harper’s Bazaar, and has walked for Versace, Chanel and Marc Jacobs. With more than 1.8 million Instagram followers, Stella’s transformative looks and aspirational lifestyle perfectly complement Max Factor’s brand ethos of contemporary beauty.
Model-of-the-moment Stella joins current ambassador Candice Swanepoel as the latest addition the Max Factor family. Stella will make her debut in Max Factor’s 2017 campaign launches.
Sharing her excitement on joining Max Factor, Stella Maxwell comments:
“Max Factor is such an iconic make-up brand and I love experimenting with make-up, so becoming the newest ambassador is a dream come true. I’m so excited to be joining my fellow Victoria’s Secret Angel Candice. I remember stealing Max Factor products from my sister when I first discovered make-up and now, more than ever, I rely on the products for whatever my hectic schedule demands. I can’t wait to reveal the new Max Factor launches for 2017!”
Commenting on the announcement, Karen Owen, VP Marketing Max Factor says:
“We are thrilled to welcome Stella to the Max Factor family. Aside from her natural beauty, we were drawn to Stella’s confidence, energy and playfulness. She is a total chameleon and makes bold choices when it comes to beauty looks. Her genuine love of make-up and willingness to transform herself make Stella a true Max Factor ambassador, and the perfect choice to engage our audience.”
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