Swarovski celebrates the relaunch of its Dubai Mall store In collaboration with Ola Al Fares
Last Update: Tuesday, October 4, 2016 : 16:53 (+4GMT)
Dubai, UAE, October 4, 2016: On a night full of sparkle and glamour, Swarovski, the world’s leading crystal jewelry brand, celebrated the relaunch of its Dubai Mall store.
The renovated store looks much spacious now thanks to the innovative new design and layout. It also boasts two entrances and digital screens in the outside display.
The event which took place on the 29th of September 2016 in the presence of media, influencers and clients was hosted by the multifaceted journalist and lawyer Ola Al Fares who gave the guests tips on how to style Swarovski’s Fall/Winter 2016 stunning pieces.
“I am extremely delighted to share this moment with Swarovski. It is one of my favorite jewelry brands and I love the endless possibilities the pieces give me to style any outfit for any occasion.” Said Al Fares.
The guests had a great time discovering different sparkly looks for the Fall/Winter 2016 collection in their dedicated counters. They were also entertained by customizing their own jewelry boxes with Swarovski crystals and creating flip-books with the photobooth to capture their favorite memories from the event.
To mark the occasion, Swarovski rewarded the first 50 guests who arrived to the store with an opportunity to be in a raffle, with 4 of them being lucky to win and walk away with valuable gifts.
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