Al Tayer Motors is First Regional Dealer to Win Ford's The Chairman's Award for 2015

Dubai, UAE, September 28, 2016

Al Tayer Motors, one of the UAE’s premier automobile dealerships, has added one more feather to its cap by winning Ford’s coveted The Chairman’s Award for 2015. 

The UAE dealership is the first in the Middle East region to win the trophy from Jim Farley, Chairman & CEO of Ford of Europe, and Executive Vice President and President Europe, Middle East & Africa.

The Chairman’s Award trophy was presented by Kalyana Sivagnanam, Vice President, Marketing Sales and Service, Middle East & Africa for Ford and Lincoln to Saeed Humaid Al Tayer, Managing Director and Ashok Khanna, Chief Executive Officer of Al Tayer Motors.

“Ford Motor Company recognises the commitment that Al Tayer Motors continue to demonstrate in growing the Ford business in the UAE,” said Sivagnanam. “We commend the Al Tayer Motors leadership and employee teams for their drive to deliver an outstanding Ford ownership experience across their dealerships and their unwavering focus on customer satisfaction.” 

The honour is conferred based on providing the highest level of customer satisfaction to clients across Ford dealerships in the region. Parameters considered include the top annual scores achieved in sales and service customer satisfaction indices as well as vehicle and parts sales achievements.

“This prestigious award recognises the continuing hard work and efforts of our Ford sales and after-sales teams over the past year in ensuring customers enjoy the highest levels of service in all their interactions with us. As a dealership we continue to invest in training programs for our staff members, in enhancing our services and facilities to better serve our customers, and providing them with one of the best vehicle ownership experiences in the UAE,” said Ashok Khanna, Chief Executive Officer, Al Tayer Motors. 

Al Tayer Motors is the official importer-dealer for Ford and Lincoln vehicles in the UAE and has received a number of awards for excellence in sales and service across the brands it represents.