Splash launches ELLE cosmetics line

Adding yet another feather to its cap, Splash has introduced ELLE cosmetics to its portfolio. Post the successful launch of Splash perfumes; this is the brand’s second product foray in the lifestyle category.

ELLE as a brand is synonymous with the world of fashion and beauty and its Beauty Best Friend Forever (BBFF) makeup range is backed up by years of expertise and will decode beauty trends in 3 key looks, inspired by the ultimate Parisienne. This unique and irresistible range for all makeup lovers is your ultimate solution for effortless looks that will cover you from work, casual day out to a glam night out. This beauty range has a total of 123 products for the face, lips, eyes and nails. The collection offers ultra-sensorial, high-performance formulas along with all the trendy colors to achieve the three iconic looks of the Parisian woman: Nude, Fashion and Chic.

Raza Beig, CEO, Splash & ICONIC said, “Splash is the exclusive partner for ELLE in the region and we are delighted to launch their new line in this market. The two brands share the same vision for the line and strive to provide consumers quality products and we hope to take our partnership to new heights.” 
Its luxury custom packaging with a unique visual identity will create an intimate link between a woman and her makeup. Available at all Splash stores across the UAE, the entire range is available at very accessible prices with nail lacquer priced at Dhs 45, Face products - concealers, foundation, blush etc.  priced between Dhs 70-90 and the Eye range consisting of mascara, shadow, kohl and eyeliner priced between Dhs 60-90.