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    Featured in Fashion
    ESMOD Dubai 2022 Grads Step Out in Style

    Cool Customized Cars Form Perfect Backdrop for Incredible Showcasing of Regional Avant-Garde Fashion Talent  Dubai, United Arab Emirates:  ESMOD Dubai truly established itself as the cutting-edge centre of fashion design last night when the Class of 2022 showcased their talent at a first-of-its-kind fashion event. The award-winning French institute fully dedicated to fashion, ESMOD DUBAI hosted a night where industry met innovation and young talent stepped out in style on a catwalk that sparkled with promise.  Held at the FOS Automotive Car Customization Laboratory, a specially fitted high end garage, exotic cars formed the backdrop for an evening that was enjoyed by a select guestlist that included VIPs, fashionistas, and regional trendsetters. Graduates of ESMOD Dubai showcased 12 intriguing couture ......read more

    Elevate Your Wardrobe This Eid with Travel-Chic Pieces from Revolve

    June 27, 2022 - DUBAI, UAE:  The LA-based, next-gen fashion retailer, and trusted premium lifestyle brand, REVOLVE unveils its exclusive Eid Al Adha edit, just in time for the summer holidays. Whisk away to the destination you fancy, dressed in fashion forward apparel from REVOLVE.   REVOLVE’s curated Eid Edit features over 300 gorgeous pieces for you to choose from, apt for all occasions, from poolside lunches to evening engagements and all that lies in between. As the climate gets warmer, so does the necessity to swap out existing cool-weather essentials in favor of more relaxed pieces - from breathable shorts with matching tops & co-ord sets to jumpsuits, sundresses, and lots more.    The exclusive Eid Al Adha edit also offers a wide selection of beauty essentials to keep your skin protected, ......read more

    Shein Launches Exclusive EID Collection in Collaboration with Buthaina Al Raisi in the Middle East

    Dubai, UAE - June 2022: Global online fashion retailer SHEIN is pleased to announce the launch of their exclusive Eid collection in the Middle East - SHEIN X Beeba Eid 2022 Collection, in collaboration with popular Omani celebrity and actress Buthaina Al Raisi.  SHEIN X Beeba Eid 2022 Collection centers around three main themes: Modern Elegant, Bright Vacation and Celebration Time. Modern Elegant The Modern Elegant theme embraces a new modern era of elegance and glamour, reviving charming classics and whimsical silhouettes. It includes stand out pieces for a contemporary mix-and-match wardrobe, which put emphasis on a stripped-down, minimalist yet modern design with a touch of quiet glamour.  Designed in moisture-wicking and exceptionally comfortable to wear materials, the collection strengthens the changes of ......read more

    Reimagine an Endless Summer with PALEM's Latest Morrocan Bliss Collection

    June 15, 2022 - Dubai, UAE:  This summer, let PALEM whisk you across the enchantingly white sandy beaches of Agadir to the whimsically vibrant borders of the city of Casablanca as they reimagine your summer resort wear wardrobe. The Morrocan Bliss collection by PALEM breathes a sense of warm vibrance, lightness, and fluidity inspired by the intensity of pink cactus flowers and the lush green depths of the North African Sea.  As we transition towards warmer and brighter days filled with the essence of eternal voyage, the Morrocan Bliss collection comes in as the perfect accompanient featuring an endless array of pieces made from soft cotton poplins in a range of styles including jumpsuits & co-ord sets, to must-have jersey dresses & lots more. Many of th epeices feature hints of embellishments in IKAT and Paisley ......read more

    Maserati x North Sails Apparel Exclusive, Responsible, Performance

    13 June 2022 – In the latest edition of Pitti Uomo, two titans of land and sea unite for the first time in a ground-breaking collaboration, bridging legacy and future-minded, ethically driven innovation.  Maserati, the visionary automotive leader, is partnering with North Sails Apparel to launch a capsule collection comprising a selection of products designed around the shared values of exclusivity, responsibility and performance. The two businesses have a long history of using advanced engineering to develop high-performance products both on and off the water, which are showcased in this collection. The clothes are developed in future-fit materials, from organic and recycled cotton to Gore-Tex Infinium fit for performance. Key pieces—from hybrid vests to an elevated update on the classic polo and a ......read more

    The Perfect Collage of Holiday Memories Made Possible by Styli

    Landmark group-owned Saudi-based online fashion brand, Styli launches its vibrant Summer Vacay Edit! June 13, 2022, Dubai, UAE:  Feel alive and vibrant come Summer with Styli’s exclusive holiday edit! The e-commerce label unveils its exclusive summer vacay edit just in time for the holiday season. Vibrant colors, breathable fabrics & trendy styles dominate the collection, inspired by the sea, sun & all things summer! The capsule collection features nautical sea-inspired prints in soft hues of pastels and ocean blues. Styles include an array of washed denim jumpsuits, plaid, tie-dye dresses, and flowy tops that can be paired with fun bucket hats or a pair of 90’s inspired sunglasses to achieve effortless yet comfortable and fun looks that break away from the formalities of urban cosmopolitan life. The ......read more

    Irthi in Centrestage with the World's Finest Luxury Brands at “Milan Design Week 2022”

    As the sole Arab entity at Milan Design Week, Irthi raises profile of indigenous craft traditions of the region  Sharjah, 09 June 2022:  Hundreds of culture enthusiasts and creatives in the art, architecture and design fields are exploring and experiencing the sophistication and aesthetic appeal of Emirati craft traditions as Irthi Contemporary Crafts Council (Irthi) unveils an inspiring selection of exclusively curated, cross-cultural design collections at the Milan Design Week 2022, which opened its doors yesterday at the picturesque Italian city. As the only Arab entity to be represented at the world’s pre-eminent design fair where about 2,000 exhibitors from around the globe have converged, Irthi is celebrating the spirit of innovation and creativity of indigenous craft heritage with five design ......read more

    Springfield Opens Doors to a Sustainable Flagship Concept Store

    - The new store, located in City Centre Mirdif, features latest, more sustainable garments from the Spring-Summer 2022 Collection - 2 out of every 3 garments is R[eco]nsider, a project through which the brand contributes to move towards a more sustainable production. - The store also features a unique tree installation and a vertical green wall to bring nature indoors   JUNE 2022, Dubai, UAE:  Stay ahead of the style game this summer with SPRINGFIELD! The casual wear brand has opened doors to its new flagship concept store in City Centre Mirdif, in a prime ground-floor location.    The revamped store features a unique design aesthetic, embracing nature and the environment, to create a tranquil ambience that brings the outdoors indoors. Developed with sustainability at its core, the theme of the ......read more

    Kristina Fidelskaya — Spring / Summer 2022 Collection 'Peace'

    May 31, 2022:  Time stands still – a wave of consciousness overcomes you like the rising tide over a vast stretch of glistening sand. In a rush, like an undulation of emotions, the ripples of the waves crash creating a beautiful chaos, as the golden shores glimmer in the sunlight. A wild torrent of feelings, layers becoming undone – swept away with a serene calmness, into the now.  Barefoot on mid-August’s burnt grass, to the touch of softening leather car seats of a drop-top vintage convertible classic in the heat, and the sweltering summer breeze through your fingertips. Catching a drift, a dream of memorable instants lived in-between. The Kristina Fidelskaya Spring / Summer 2022 collection is named 'Peace' -  a dedication to a forgotten past and an unforeseen future, and a dedication to ......read more

    Get Summer Ready with Kachins Couture

    Kachins Couture houses a wide range of cool fabrics to help you look your best without breaking a sweat!     JUNE 2022, Dubai, United Arab Emirates:  With summer approaching with full guns blazing, it is absolutely the right time to invest in light-coloured, breezy fabrics that will keep you cool during the warmest months of the year. Kachins Couture, one of the oldest and the leading men’s bespoke fashion brand, houses a vast range of airy fabrics to help you worry less about sweating through the day.  The brand has shortlisted top four fabrics for you to look your best without those sweat patches. Cotton One of the most popular fabrics and our numero uno choice, cotton comes in many variations and forms, but most importantly, it’s a summer wardrobe staple. It’s lightweight, ......read more

    Gifts for Every Occasion with Pandora

    Find the most meaningful gifts to surprise family and friends for all occasions. From the Pandora Moments collection pieces, celebrate every moment with the perfect gift from Pandora. Mark the most important milestones with meaningful jewellery that celebrate beautiful moments and big achievements. Bring extra magic to birthdays, graduations, weddings and more with pieces designed to capture the memories of the occasions that shape our lives. For your sister Celebrate her birthday with sparkling reminders of her unbreakable bond with you. The hand-finished sterling silver Happy Bday Balloon Dangle Charm is carefully shaped into balloons, decorated with hand-applied enamel and engraved with a ‘Happy Bday’ greeting. Style meets sentiment with the Openable Heart Locket Dangle Charm which opens to reveal the engraved ......read more

    Bicester Village Launches ‘British Fashion Council X the Creative Spot' Pop-Up Boutique

    Bicester Village, located an hour from London in the heart of Oxfordshire countryside, and the British Fashion Council have once again joined forces to promote British fashion. The Creative Spot x British Fashion Council pop-up boutique launches on 11 May and runs until 15 June 2022, promoting innovative and sustainable British design.   Created for Bicester Village and the British Fashion Council by Richard Quinn, recipient of the inaugural Queen Elizabeth II Award for British Design, the pop-up will showcase 18 of the country’s most exciting designers. These include Alighieri, Christopher Kane, Completedworks, Eudon Choi, Mary Katrantzou, Mira Mikati, Mother of Pearl, Patrick McDowell, Phoebe English, Preen by Thornton Bregazzi, Roksanda, Sophia Webster and many more. In addition, the boutique introduces the designs of ......read more

    Complete Your Shopping Online This Eid with Kachins Couture

    Men, take notes! You can effortlessly order yourself a premium, on-trend attire this Eid, in just a few clicks!    APRIL 29, 2022 - Dubai, United Arab Emirates:  Tired of visiting the busy markets and not finding parking spots, just to get hold of that Eid suit to help you look your best on THE day? Well, here’s the deal. Kachins Couture, the leading men’s bespoke fashion house offers you the convenience of placing your order online, with the assistance of fashion consultant, to help you design and shop your attire for the festive occasion! The website offers a wide range of colors, fabrics, textures, and styles to choose from – all sourced from Europe – to cater to a large audience, looking for specific designs and styles. The newly launched website also offers a wide range of gift card ......read more

    Max&Co. – Eid Time

    Eid is fast approaching. Discover extra-special gifts, unforgettable outfits and more exceptional styles from Max&Co.   From AM to PM, bring some glamour to this special occasion. Jewel tones and statement silhouettes define the new EID dresscode.   Select a beautiful peacock tulle jersey maxi dress with an elegant and draped shape.   In an array of candy colours, small but mighty beaded mini bags are the sweet treat finishing touch that every party look deserves.      

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    Put Your Best Fashion Foot Forward This Eid with Revolve!

    April 21, 2022, DUBAI, UAE:  The LA-based next-generation fashion retailer and trusted premium lifestyle brand, REVOLVE have launched their exclusive edit just in time for Eid.   REVOLVE’s curated Eid collection features 115 gorgeous pieces to choose from, including variety of maxi dresses, embellished kaftans, and jumpsuits along with some stunning separates that include tailored trousers and flowy skirts in vibrant geometric prints, making for a fabulous addition to any Eid wardrobe!     Lilla Dress    REVOLVE Ruffle Hem Skirt Busan Maxi Dress  AED‬ 1,966  AED 2,777 AED 1,191           The Eid edit features a striking array of maxi and floor length dresses in vivid pops of color such ......read more

    Breaking Stereotypes: BEHNOODE Launches Special Ramadan Collection Featuring a Model with Special Needs

    - BEHNOODE Gives Quintessence a New Meaning by Embracing Imperfections - -All proceeds from the collection will go to BEHNOODE Foundation to support the current humanitarian crisis in Ukraine- Dubai, UAE - April 19, 2022 - Homegrown Middle Eastern Luxury Fashion House BEHNOODE launches a special 3-piece menswear collection to celebrate the holy month of Ramadan featuring Nicolas, an inspiring 27- year-old battling autism.    The luxury fashion house has not limited itself to collaborating with only elite models and celebrities. Instead, BEHNOODE intends to collaborate with everyone. “Beauty comes in all shapes and sizes. I have always believed that beauty lies in the eyes of the beholder. As an entrepreneur and most importantly as an artist, I feel that physical beauty is momentary. The true essence of beauty lies ......read more

    MAX&Co. SS 2022 - La Vacanza

    LA VACANZA INTRODUCING LA VACANZA - THE MAX&Co. SUMMER CAPSULE WITH ARTIST ISABELLA COTIER For SS22, MAX&Co. debuts its new &Co.llaboration design partnerships. The project kicks of with a capsule, titled La Vacanza, designed in partnership with Florence-based artist Isabella Cotier, known for her playful, colourful style. A joyful love letter to Italian summers, Cotier’s irreverent illustrations capture postcard-perfect scenes, from tables full of food and drink to nights spent dancing and girls zipping around on pushbikes. These are found splashed on new takes on the signature MAX&Co. logo tee, plus two scarves. “I wanted to celebrate the traditions and atmosphere of Italy. Italy has such a rich culture and energy that endlessly feeds into my work.” The &Co.llaboration capsule ......read more

    His and Hers Opens Flagship Store in Iconic Dubai Mall

    The High-End Comfort Clothing Concept brings Latest Collections from Emporio Armani Underwear and Beachwear, Max Mara Leisure and Beachwear, and Polo Ralph Lauren Underwear and Loungewear to the Mall’s New Luxury Fashion Extension     his and hers, a Men’s and Women’s retail concept, dedicated to high-end comfort clothing, has opened its doors to customers in the prestigious Dubai Mall, extending its range of designer leisurewear to fashion lovers in a brand-new location.   Building on the success of the fashion brand’s initial store in Gate Avenue DIFC, the new flagship, which is owned and operated by FIG Retail, marks the second in the brand’s chain. This new addition to the Dubai portfolio welcomes the first global shop in shop concept for these designer brands, that appeal to a ......read more

    SS 22 Pastel Power - Denim Meets Pastels

    Crowd-pleasing, versatile and inclusive in the way it has historically broken down class and gender barriers. Denim is a staple feature of anyone's wardrobe, perfect as it is for informal occasions and suitable, with just a few extra style touches, for more sophisticated events too. The shades of its characteristic blue colour are absolutely timeless but, for SS 22, Marina Rinaldi is using this  material in more delicate hues.   Thanks to the use of all-natural dyes, the jeanswear range is brimming with pastel colours, including soft shades of yellow, sage green and light pink.   Everything evokes the fresh feel of nature awakening after the harsh winter period and emphasises, through colour, care for the environment from which the dyes used, all of which are free from chemical agents, originate.  

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    KENZO Releases Third Limited-Edition Drop for Spring-Summer 2022 un-der Artistic Director Nigo

    Under the artistic direction of Nigo, KENZO releases the third drop in a series of limited-edition capsule collections for Spring-Summer 2022. Available in flagship stores worldwide in April 2022, it is the most compre-hensive capsule wardrobe to hit stores since the appointment of Nigo as Artistic Director of KENZO in September 2021. The drop follows the desi-gner’s debut runway show for the Maison in January 2022, with one addi-tional capsule to come. The third capsule collection revolves around denim. A key element in Ni-go’s own design tradition, Japanese denim is exercised across a selection of reinterpreted wardrobe tropes and married with the KENZO boke flower created by the Artistic Director upon his arrival at the Maison. Denim de-fines a collection comprised of eight pieces for women and seven pieces for men, all ......read more

    CH Carolina Herrera's Ramadan 2022 Collection

    CH Carolina Herrera introduces an exclusive Ramadan 2022 Collection, available across the Middle East CH Carolina Herrera welcomes you to join the joyous and festive season of Ramadan in its newest collection, Alegria de Vivir.  Under the evening crescent, this collection will take you from Iftar evenings to late night Suhoors in its vibrant, celebratory shades of Carolina red and emerald green intermixed with pale pink and burgundy tones. This collection emanates traditional and modern Ramadan silhouettes that play with volume and proportions, with beautiful silks in floral and geometric prints, emphasizing comfort for ease of transition from day to night. Each look is suited to be worn on its own, or paired with classic abayas or shawls for the CH woman’s personal preference. The collection also includes Mini ......read more

    Missoni Spring Summer 2022

    For his first show as Creative Director of the maison, Alberto Caliri focuses on the most essential and authentic spirit of the Missoni DNA: a heritage made of artistic flair and effortlessness, imagination and realness, revolutionary audacity and bourgeois elegance. With the Spring/Summer 2022 season, Missoni celebrates an independent and decisive femininity. The body and the skin become tools of self-expression for assertive, emotional and confident women. The late 90s influence a certain awareness in the search for a type of beauty that is a pleasure to be unapologetically satisfied. The flexuosity of the female forms is exalted in all its diverse declinations. Artsy patchworks, evoking the eccentric tapestries of Tai Missoni, beloved founder of the fashion house, are assembled creating the constructions of small pieces ......read more

    India's Most Popular Short Video App Chingari Launches Exclusive NFT in Partnership with Fashion TV

    -The star-studded launch party showcased exclusive GARI Panda NFTs and Fashion TV NFTs in a 75-piece fashion show-   -Chingari and Fashion TV to launch Fashion Metaverse -    Dubai, UAE - 25 March 2022 - India’s fastest-growing short-video app Chingari has announced exclusive partnership with Fashion TV (FTV), the largest fashion and lifestyle broadcasting channel in a star-studded launch party held in Dubai attended by celebrities, international and local influencers, high-profile executives and investors from around the world. The event showcased exclusive GARI Panda NFTs and Fashion TV NFTs in a 75-piece fashion show designed by Madiha Abaida of Extremedy.   Chingari’s native token, GARI and Fashion TV together launched 100 Non-fungible Tokens (NFTs) featuring GARI Panda. The tribe of ......read more

    Introducing the Ramadan Collection by Purificacion Garcia

    Celebrate the festive season of Ramadan with Purificacion Garcia! March 24, 2022: For the special season of Ramadan, Purificacion García opens the doors of her and she has focused on a collection designed for special occasions during Ramadan with family and friends. Lightweight silhouettes that detach from the body and cover it to give a more discreet version of the proposals. The color palette focuses on orange, Klein blue, yellow and dark brown with touches of fuchsia. The collection's prints are created on this base, inspired by nocturnal floral worlds and geometric patterns. Overlays and mixtures of fabrics are played with. Silks and crepes are mixed with cotton and nylon. The accessories become gift pieces or the best companion for each of the looks proposed for these dates. Homenaje Acolchado, Samburu and Nube ......read more

    Get Ramadan Ready with Max&Co.

    From satin dresses made to play with matt and shiny textures, to maxi skirt in tulle jersey with gathered flounces in a full and playful style, dial up the glamour with a sparkling lamé twill blazer and check out for these Ramadan-inspired looks by Max&Co. Available at Dubai Mall boutique.    

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    MAX MARA - RAMADAN EDIT 2022

    MAX MARA   looks to the perfect Ramadan selection that will solve your styles woes:   Silhouettes become loose, airy and culturally inspired, and kaftan dresses become a key piece in the wardrobe.   Long shirt dress featuring side slit detail at the hips, cut from summer-ready linen to a flattering midi silhouette and lively volumes are the paramount way to stand out with timeless sensibility.  

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    Celebrate the Joy of Mother's Day with Purificacion Garcia!

    This special Mother’s Day collection showcases a variety of pieces, dedicated to finding you the perfect gift for your super mama. From small leather goods for her if she’s on the go, to our classic Purificacion Garcia handbags to make a statement, we invite you to take a look at this exciting collection featuring so many versatile gifting pieces. Also included are a great assortment of shoes for the statement mom, to be paired with a soft linen scarf and one of the many PG handbags like the lovely lilac Homenaje Acolchado crossbody!

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    Weekend Max Mara Signature Collection SS 22 - FAMILY AFFAIR

    The new Signature Collection of Weekend Max Mara in collaboration with stylist Gabriella Karefa-Johnson.   Weekend Max Mara and New-York-based stylist and editor, Gabriella Karefa-Johnson, unveil the new Signature Collection called Family Affair.   Developed for the Spring/Summer 2022 season, the name fully reflects Karefa-Johnson’s inspiration - her family. The fashion director, in fact, makes no secret that her family is an eternal spring of inspiration for her. “I often say style is my inheritance. The playfulness and elegance of the way my family dressed and dresses. So, really, anything that I do which is aesthetically driven is a bit of a family affair,” she says.  In that regard, Karefa-Johnson views the style of her closest relatives – grandparents, aunts, uncles, and ......read more

    CH Carolina Herrera Fusta Bag

    The equestrian world is a constant source of inspiration for the House of Herrera. Its origin lies in the fascination of a young Carolina for such a noble animal as the horse and all that surrounds it.   One element that stands out in particular is the ridding crop or fusta, both for its symbolism and as a point of connection between the rider and the horse, making it an indispensable instrument through which they communicate.   Fusta Bag is inspired by the craftsmanship involved in saddlery, the centuries-old art of working leather to make all kinds of equestrian accessories. The ridding crop becomes the focal point around which this bag has been created.   The aesthetics of equestrianism can be seen in such details as the uniform, four millimeter stitching, or the choice of the House’s exclusive ......read more

    This Ramadan, an Exclusive Capsule Collection for the Middle East: Loro Piana Collaborates Once Again with Emirati Artist Mattar Bin Lahejc

    On the occasion of the Holy month of Ramadan, Loro Piana is honoured to collaborate once again with celebrated Emirati artist Mattar Bin Lahej, to present a unique Capsule Collection that pays homage to his enduring love for Arabic typography and calligraphy. Mattar’s distinctive artwork will adorn a rich Collection of sophisticated kaftans, graceful abayas, delicate Shayla’s and modest pant suits in both linen and silk cady, complimented by iconic Loro Piana accessories and shoes, in colours and leathers exclusive for the Middle East. Mattar’s self-created Mattar Font can lend itself to many different forms of artistic expression and this Ramadan the font takes on a new life through the Arabic word ÍÈ which means “Love”. The artist chose this word because it embodies and symbolizes all the values he ......read more

    Kachins Couture goes Online

    The bespoke brand has become the first-of-its-kind in the country to offer consumers the opportunity to purchase a fully customized suit in just a few clicks   MARCH 02, 2022 - Dubai, UAE:  With all major processes and services becoming digitized with each passing day, Kachins Couture, the four-decade old bespoke men’s fashion house, a brand synonymous with elegance and class has just introduced their website in a bid to help consumers purchase made-to-measure suits, shirts, trousers, and accessories – all from the comfort of their homes. Bringing the whole bespoke men’s suits shopping experience online, the website offers a wide range of colors, fabrics, textures, and styles to choose from. Shoppers will also be able to discover several interactive features online, such as a virtual stylist, who can ......read more

    Max Mara Atelier F/ W 2022

    Sculpting Time: the contemporary spirit of the Fall Winter 2022 Max Mara Atelier Collection. Giving shape to bodies and faces, capturing the uniqueness of the human spirit in light and shade - ‘mediating between nothingness and being’ - this was the eternal quest of the sculptor, Alberto Giacometti.   The Fall Winter 2022 Max Mara Atelier Collection is a tribute to Giacometti’s ability to question material and give it a new power. This translates into 12 coats with sculptural volumes that, like true works of art, defy time by remaining eternally modern.   Made of cashmere, alpaca, mohair and natural fibres, strictly Made in Italy, the coats whisper in the secret and tactile language of soft textures, where the woven threads of the narrative are formed through memory, time and skilful hands moving ......read more

    Spring Summer 2022 Collection

    March 02, 2022:  The latest NEMOZENA collection presents a sartorial vision of the natural world. This season, the label is taking a new route, focusing on forward-thinking design with an unconventional look. Eclectic and refreshing craftsmanship are woven throughout the pieces making them dynamic and revolutionary.  To balance the bold and contemporary, florals are reinvented with an abstract eye while a trendy plissé skirt with splits adds urban elegance to the collection. Zingy lemon sorbet is the dominant colour making the collection carefree and soulful.  The Spring Summer 2022 collection is a homage to today's modern woman: versatile, spontaneous, and expressive.  

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    KENZO Releases Second Limited-Edition Drop for Spring-Summer 2022 under Artistic Director Nigo

    Under the artistic direction of Nigo, KENZO releases the second drop in a series of limited-edition capsule collections for Spring-Summer 2022. The drop follows the designer’s debut runway show for the Maison in Ja-nuary 2022, with two additional capsules to come. Nigo was appointed Artistic Director of KENZO in September 2021.   The second capsule collection exemplifies the twisting of archetypes and symbols central to Nigo’s design. An emblem of KENZO, the tiger emerges in new cartoonish form, expressed through the simplified and humorous hand of the Artistic Director. Surrounded by leaves, it appears across two five-piece wardrobes. Designed for women and men, respec-tively, but genderless in spirit, the wardrobes express a timeless and es-sential approach to dressing. A black oversized molleton hoodie defines ......read more

    Italian Textile Giant Cozzolino Group Brings Stylish Beachwear Collection to UAE!

    Sizzling fashion party saw unique designs, fabrics and models setting the ramp on fire! Group to soon launch Italian swimwear e-commerce platform Bikini4stars February 25, 2022; Dubai, UAE:  It was blazing riot of colours, style and glamour as Italian textile giant Cozzolino Group showcased their Beachwear Collection for the very first time in UAE. A unique launch fashion party was organised at the Intercontinental Dubai Marina Hotel, which provided a perfect backdrop ensuring an experience that was both indulgent and exaquisite. Creating waves at the event were stunning models wearing eye catching beachwear collections as they sashayed down the ramp with oomph and panache. The splendid and luxurious evening saw presence of Mr. Antonio Cozzolino, CEO, Cozzolino Group and who’s who of Dubai’s Social scene, ......read more

    SS2022 Evening Wear Collection by CH Carolina Herrera

    Kuwait - February 23, 2022:  Introducing the new SS2022 Evening Wear collection by CH Carolina Herrera, available now in stores across the GCC. This collection debuts rich and vibrant colours, classic silhouettes and timeless design with the iconic CH Carolina Herrera brand motives woven into the collection. From the elevated pant suit to the striking silhouette of the shirt dress, this collection showcases evening wear for every type of woman. Complimenting this collection is the timeless Marquis evening purse, shown in a variety of prints and colours, this season.  

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    Endless Summer with Palem

    Cosmopolitan RTW French fashion brand set sail to the UAE with the launch of their picturesque boutique in Dubai Palem launched both a storefront located in Al Quoz & e-commerce channel catering to the entire GCC region  Ideated on the values of pure emotion & experiences, Palem is the latest fashion brand to have launched in the UAE featuring elements of style, sustainability & femininity. Each collection of the Palem brand follows the rhythm of a perfect day off. From a sunny laze on the beach sand, to a bright summer night, Palem defines the essentials for a chic wandering lifestyle in a truly fashionable manner.  Combining versatility, style & comfort in one, all Palem pieces make for great wardrobe staples, including dresses, beach wear, kaftans, jumpsuits, shorts & basics, the collection is ......read more

    CH Carolina Herrera Celebrates Kuwait National Day with a Special Pre-Launch!

    CH Carolina Herrera celebrates Kuwait National Day 2022 with a special pre-launch on February 17th, 2022 of signature Initials Insignia bag in cognac coloured leather and Mini Duchess with CH Carolina Herrera’s signature red handle and straps. Both bags will be exclusively pre-launched at CH Carolina Herrera stores in 360 Mall and The Avenues, Kuwait

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    Max&Co. SS 22 - Shall We? Capsule with Margherita Maccapani Missoni

    SHALL WE? INTRODUCING SHALL WE? - THE FIRST MAX&Co. &Co.LLABORATION  SUMMER CAPSULE WITH MARGHERITA MACCAPANI MISSONI   For SS22, MAX&Co. debuts the first of its new &Co.llaboration design partnerships. The project kicks off with a capsule, titled Shall We?, to be designed in partnership with Margherita Maccapani Missoni. The 35-piece capsule is a celebration of the joy of getting dressed and the ultimate downtime wardrobe. Modern, fresh and free, the collection is defined by its original styling. It’s all about putting outfits together in an unexpected way: a scarf as a top, a parka as a dress, a blazer with nothing underneath. Versatile pieces transition from holiday to home with liberated ease. Embroidered cardigans would look as good shrugged over a bikini as they would with tailored ......read more

    Max Mara to Stage Resort 2023 Collection in Lisbon

    Image from Max Mara Resort 2022 show in Ischia, Italy - 29th June 2021.   Max Mara is pleased to announce that the Max Mara Resort 2023 collection will be shown in Lisbon, Portugal  on Tuesday, June 28th, 2022.  

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    Men's Arab Fashion Week Kicks-Off Tomorrow at Dubai Design District (d3)

    Event will run from 28-30 January and will showcase Fall-Winter 2022/23 ready-to-wear menswear collections Exciting regional talents of Amato, Anomalous and Maison du Mec to showcase on opening night Dubai, UAE, 27 January 2022: Dubai Design District (d3), in strategic partnership with the Arab Fashion Council will kick-off the third edition of Men’s Arab Fashion Week tomorrow evening, with 15 shows set to run from 28-30 January 2022 (6-10 pm) at d3. Supported by Dubai Festivals and Retail Establishment (DFRE), the Arab Fashion Week-Men's Fall-Winter 2022/23 program will ......read more

    Weekend Max Mara SS 22 - WEEKENDERS KNITS

    WEEKENDERS KNITS    Fine knits adorned with the Weekend Max Mara’s butterfly.    Weekend Max Mara embraces the new season with a special drop that heralds the arrival of the Spring Summer 2022 collection, comprising of a crew-neck sweater in pure cashmere featuring the brand's butterfly.   Also perfect for the holiday season to give or keep, for the occasion, Weekend Max Mara's butterfly is interpreted by Donald Robertson, the high-profile American illustrator and pop artist, who is no newcomer to the Weekend Max Mara world, having designed the ......read more

    MAX&Co. SS 22 Rock Chic

    MAX&Co. SS 22 Rock Chic January 14, 2022:  Cool girls are ready to go uptown this season with headlining looks that blend rock-n-roll swagger with bourgeois elegance. Remix the rules by teaming leather with polished tailoring and florals with animal print. Turn up your favourite pieces after dark with simple styling tweaks.    ...read more

    Celebrating Timeless Design and Championing Future Consciousness through the Adidas for Prada Re-Nylon Collection

    UAE 5th January 2021 – adidas and Prada return to introduce a new chapter of their ongoing collaborative partnership – blending Prada’s expert craftsmanship with adidas’ lineage of sportswear innovation. Today, both brands pursue shared commitments to crucial sustainability goals while celebrating two timeless icons: the adidas Originals Forum and Prada’s Re-Nylon fabric. Demonstrating this partnership’s commitment to innovation, the adidas for Prada Re-Nylon collection reimagines luxury sportswear through a more sustainable lens. For the first time in ......read more

    MAX&Co. SS 22

    Spring/summer 2022 is a celebration of fashion’s free-spirits; the women who don’t follow trends – but set their own. For the first part of the collection, the muse is Kate Moss. We take inspiration from two different sides of her style personality: the rebellious rock chick and the romantic bohemian. As we head into high summer and the second part of the collection, we imagine different – but no less compelling – muses, two young travellers on a Tuscan road trip. In this celebration of the curiosity and joy evoked by travel, they share with Kate an ......read more

    The Trendiest Eyewear Gifts This Festive Season

    December 22, 2021:  It’s the most wonderful time of the year, if you’re racking your brain to think of some cute gift ideas, Nova Eyewear offers thoughtful, over-the-top and just practical gifts for friends and family who wear glasses on a regular basis.  Nova Eyewear, the global brand from Vision Rx Lab, is offering a complete bouquet of innovative eyewear solutions latest line-up to its patrons from around the world.  Whether you want to gift the latest look or embrace a more classic feel, there is a new collection that offers all the protection that your ......read more

    SHEIN X DUBAI SHOPPING FESTIVAL: YOUTOPIA. Express your Wonderful

    EXPRESS YOUR WONDERFUL Brought to you by SHEIN in Partnership with DUBAI SHOPPING FESTIVAL      SHEIN, in partnership with Dubai Shopping Festival, present YOUTOPIA, Express Your Wonderful, a VIP and innovative shopping experience, encouraging visitors to express the wonderful side of their personalities without reservation, and connect beyond the digital.   The activation is open to visitors from 5pm-9pm on the 16thvDecember; 1pm – 9pm from 17th until the 23rd December.  The location is at Ain Dubai, Blue Waters Island.   Visitors will be ......read more

    Festive Fashion Picks: Our Top Winter Wardrobe Staples

    With the high-spirited party season fast approaching, and New Year’s Eve parties on the horizon, everyone is looking for the perfect pieces to wow their friends and family at this years celebrations.  Whether you are brunching, hitting the clubs, exploring some festive markets, getting cosy in front of the fire, or just getting merry with your mates, find our top picks below to create the holidays.  ...read more

    Shein X Farah FW 2021 – Festive Season

    December 16, 2021:  This holiday season, Shein has collaborated with popular Kuwaiti influencer Farah Al Hady, in a collection that compromises of quirky and statement pieces you won’t be able to miss. Inspired by Farah’s creative personality and bold approach to fashion, this collection offers you an eye-catching sleeve ruffle velvet dress and off shoulder slit back satin pink dress. Pair it up with slim heels and pink lurex sock boots for a look that’s quintessentially feminine. Versatile yet trendy styles, rich, gorgeous hues and flattering silhouettes ......read more

    MEO Teams Up With Iconic Korean Boy Band, BTS to Launch a Limited-edition Range of Masks

    The limited range is highly sought after and sells out immediately    MEO partnered up with the iconic international pop sensation BTS to create an official mask range to celebrate their iconic singles 'Mic Drop' and 'DNA'.   The MEO BTS masks enable the New Zealand based company to reach a wide range of maskers who are not only thrilled to possess memorabilia of this ultra-influential pop band but are also reassured that they will remain safe with the world's most innovative face mask. Each MEO BTS Mask features a washable cover and is available in BTS ......read more

    Nova Eyewear Unveils Innovative Eyewear Range for the Middle East Market

    Dubai, 7th December 2021:  Nova Eyewear, the global brand from Vision Rx Lab, offering a complete bouquet of innovative eyewear solutions, hosted one-of-its kind global event, Nova VMF Global Meet 2021, showcasing its latest line-up to its patrons from around the world. The main attraction was the experience zone with product demos, interactive sessions and business meetings to explore and enhance the international presence of the brand. The partners and patrons of Nova Eyewear had the unique opportunity to browse through the specially curated product line like Nova Combos, Nova ......read more

    CH Carolina Herrera- Gift Guide

    CH Carolina Herrera- Gift Guide    ...read more

    Celebrate the UAE's 50th National Day in Style with Dazzling Deals from Reebok

    This UAE National Day make sure you stop by Reebok to get 30% off* in celebration of the country’s Golden Jubilee   DUBAI, UNITED ARAB EMIRATES, NOVEMBER 2021: Enjoy the upcoming long weekend with Reebok and take advantage of one of the best sales of the year. In celebration of the UAE’s Golden Jubilee, from 30th November to 5th December 2021 Reebok is offering discounts of up to 30% off on selected items. The celebration doesn’t end there! Reebok MENA is also hosting the “Flex For The Flag” Challenge on Instagram! During the social competition, ......read more

    Celebrate UAE National Day with FreshToHome's Special Bouquets

    United Arab Emirates - November 20, 2021: Take part in UAE’s golden jubilee celebrations with FreshToHome’s fascinating new bouquets, comprising of handpicked fresh flowers and launched exclusively for the 50th anniversary:   ● UAE Floral Patriot - Express your love for the UAE by decorating your home or office with this simple fresh-cut flower arrangement, comprising two red roses, three pieces of fern, and one green and one white chrysanthemum, wrapped carefully in colours of the UAE flag. Price: AED 35   ● UAE National Day Delight - ......read more

    American Eagle Unveils Seasonal Campaign Featuring @ascia & @twinshadban

    November 18, 2021:   American Eagle Outfitters today announced the launch of the American Eagle (AE) brand’s Holiday ’21 campaign. Aimed at getting people excited for cozy, seasonal styles, the campaign celebrates all the things we have come to miss this past year: the connections, the gatherings, the togetherness.  Building on the brands mission to connect with customers on a local level, the campaign features well-known Middle Eastern influencers, Kuwaiti Ascia and the Emirati twins, Mohammed and Humaid Hadban.    About The Campaign ● ......read more

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