MAX ushers in the summer with new Summer collection

United Arab Emirates, May 20, 2015: MAX, the largest value fashion brand in the region is gearing up for the summer with a fresh collection. This new season includes a huge variety of on-trend ladieswear to choose from, offering customers ‘More Fashion, More Value’. This summer, bring on the heat in style with the latest trends coming out of the fashion capitals of the world, and travelling straight from the international runways, and into the nearest Max store near you! MAX also pays tribute to the holy month of Ramadan with a very special Ramadan capsule collection .

The MAX summer collection brings a crisp clean feel with lots of white. White on white is the latest trend giving numerous silhouettes a clean fresh feel.  The smarter collections remain classic with the ever-trendy monochrome trend that carries through from previous seasons. This season however, we revive the 70’s essence of boho chic with flared leg trousers and billowy tops and blouses. The medieval- inspired blouse is the ultimate must have item in your wardrobe this summer. Max offers you this key shape in different colors, fabrics and details. Staying pretty in pastels with sorbet tomes and flirty silhouettes are another staple to your wardrobe. Easy maxi dresses, long flowy skirts make for a relaxed summer. Shades of Blue remain current in shades of indigos with lots of denim. 

Find an array of fits washes and details in our one stop denim shop. We love prints; this trend is a staple for your wardrobe. Patterns ranging from animal prints, to ethnic, African, Indian paisleys and the recently revived bohemian prints are just a few of the looks to watch out for this summer. Not to mention the tropical prints and floral to keep things fresh. 

MAX honors the holy month of Ramadan with a separate collection that encapsulates the grandeur of this season with a majestic collection. Animal prints with a base of black and metallic in exciting silhouettes is your go-to item for an evening of iftar or sohour at your friends and families. MAX also introduces the new Ramadan dress collection which offers you a choice of special dresses for whatever your special occasion.   
With the recently launched E-Commerce site, fashion is now just a click away at landmarkshops.com