Burjeel Hospital for Advanced Surgery in Dubaiappoints Blue Apple as its PR agency

United Arab Emirates, Dubai –8th December, 2014: Burjeel Hospital for Advanced Surgery in Dubai, the leading center of orthopedic and joint care in the Middle East region and part of VPS Healthcare Group, has recently appointed Blue Apple as its Public Relations agency in the UAE following a competitive pitch. Blue Apple takes up the post with immediateeffect.

Dr. ShajirGaffar, CEO of Burjeel Hospital for Advanced Surgery (BHAS)Dubai said, “I am very excited to collaborate with Blue Apple for our communications and public relations needs. They demonstrated a strong understanding of the brand and presented an insightful, fresh PR strategic approach. Going forward, I look forward to a long term and mutually rewarding relationship".

Burjeel Hospital for Advanced Surgery is the leading center of orthopedic and joint care in the Middle East region, the Hospital’s medical, paramedical, and support services are delivered by well-trained, credentialed and skilled professionals from internationally-recognized hospitals and universities from North America, Europe and other continents.

Vishal Anand, CEO of Blue Apple concluded, "We are excited and privileged to represent Burjeel Hospital for Advanced Surgery in Dubai and look forward to a collaborative relationship of success and growth."