Product Placement – Fem Halawa

Every woman desires a soft, smooth, silky and hair free skin to make them feel beautiful and confident. Hair removal has been an integral part of a woman’s beauty regimen since ancient times, as a body without hair was considered a sign of beauty and elegance. Since time immemorial, women have devised ways and means to remove unwanted body hair, using flint blades, shell razors, tweezers, creams, and sharp-edged stones.

The practice of removing excess or unwanted body hair has been prevalent in the Middle East too. One of the oldest traditions of natural hair removal in the region is Halawa (sugar waxing), a hair removal system thought to have originated in Egypt. It is a traditional depilatory method of removing body hair with the use of home-made wax prepared with sugar, lemon juice, honey, cornstarch and water, which is very popular among Arab women even today. However, due to the time consuming and messy preparation involved, women in the region are on the lookout for a more convenient solution which can offer instant hair removal.

Dabur International, a 130-year old company with a legacy of making herbal beauty and personal care products, has come up with a quick, no-mess solution for Arab women with its Fem Halawa preparation that is based on traditional Arab sugar waxing technique. For generations halawa is being used as a method for waxing, and now Fem brings you traditional home-made halawa in a superior formulation and a convenient pack. It offers a premium, spa-like waxing experience within the comfort of your home to women who prefer halawa over other methods of hair removal. In addition to being formulated from natural ingredients, the new depilatory product is enriched with herbal extracts and infused with delightful fragrances to leave the skin smooth and flawless, and rejuvenated with a lingering aroma.

Fem Halawa is available in three variants: Oudh, Aloe Vera, and Strawberry.
 
Fem Halawa – Oudh for Normal Skin is infused with the natural fragrance of oudh, an ancient oil considered sacred in the Arab World which is often referred to as ‘liquid gold.’ Fem Halawa – Oudh, soothes the skin and relaxes the senses while removing unwanted hair as well as leaving a lasting fragrance.

Fem Halawa – Aloe Vera for Extra Dry Skin is enriched with natural aloe extracts which protect the skin from excessive dryness and prevents irritation. Every wax experience will ensure long-lasting nourishment and moisturization while effectively removing stubborn hair with gentleness.

Fem Halawa –Strawberry for Sensitive Skin is fortified with the goodness of natural strawberry extracts that leave the skin soft and supple. Its anti-oxidant-rich formula is perfect for sensitive skin and provides protection from free radicals while instantly removing excess hair.

Regular use of Fem Halawa ensures long-lasting results compared to other hair removal methods such as shaving, waxing, threading, depilatory and laser techniques, and the use of epilators. Available in a convenient microwaveable jar of 450 grams and attractively priced it is a convenient and cost-effective method for hair removal. 

Posted on www.godubai.com