Rasasi to build on market leadership in KSA; unravels unique deals on selected products

Riyadh, February, 2014: Close on the heels of its decision to expand its retail presence across the Kingdom of Saudi Arabia, Rasasi Perfumes – one of the leading fragrance brands across the GCC region – is currently running a unique promotion in the country on selected products.

The promotion, which runs for 45 days and lasts till March 8, 2014 across selective Rasasi stores located in Saudi Arabia. Customers can avail off the exciting discounts up to 25% sale on selected products. Saudi Arabia is the largest market for fragrances among all the Gulf countries and extends a huge potential growth for Rasasi.

The new offers will offer a major impetus to the company's market reputation across Saudi Arabia and further leverage its aggressive growth and expansion plans.

Mr. Imtiyaz Abdur Razzak Kalsekar, Director of Rasasi Perfumes – Kingdom of Saudi region, said: “The Kingdom of Saudi Arabia is a major market in our growth plans and we are committed to further build on our market leadership in the country. As part of this strategy, we have launched a unique sale on some of our iconic products. This is a great opportunity for our patrons in KSA to partake of this one-of-its-kind 25% sale.”

This unique sale is on offer at selective Rasasi stores in Riyadh [Sahara Mall, Khurais Plaza, Riyadh Avenue, Salaam Mall, Al Qasar Mall, Othaim Mall, Moglia, Rimal Center, Andalus Mall], Jeddah [Aziz Mall, Salaam Mall, South Mall, Tahlia Street, Al Balad, Bab Sharif], Makkah [Abraj Al Bait GF-1, Abraj Al Bait GF-3], Madinah [Andalus, Al Rashid Mall, Dhakeel Plaza, Qubaa Street] and Dammam & Dhahran [Mall of Dhahran, Othaim Mall, Crystal Mall and Dammam Ladies Market].

The offer includes Dalaa Al Banat [Anaqa], Oudh Al Misk, Entebaa Men, La Yuqawam Men and Women, Attar Al Mohabba Men.

Similarly, Rasasi stores in Riyadh and Jeddah will offer a wide array of products, including Dalaa Al Banat [Anaqa], Oudh Al Misk, Entebaa Men, La Yuqawam Men and Women, Attar Al Mohabba Men, Dhan Al Oudh Al Nokhba, in addition to other products.

The company, which has an enviable presence in the country, operates nearly 31 stores spread across Makkah, Taif, Jeddah, Madinah, Riyadh, Buraidah, Dammam and Dhahran, Al Hassa, Jubail, Jizan, Khamis Mushyat and Tabuk, and is committed to strong growth with plans to open more outlets in the country.

About Rasasi Perfumes Industry LLC

Rasasi Perfumes Industry LLC, a family owned business, was founded in 1979 in Dubai. Over the last three decades, the company has built on solid foundation of pioneering entrepreneurial vigor creating some of the best and the most exclusive fragrances which have established a worldwide reputation for quality, luxury and elegance.

Rasasi operates over 115 elegantly-designed unique, dedicated showrooms at leading malls and prime market locations across the GCC. Rasasi operates a state-of-the-art manufacturing facility in Jebel Ali Free Zone in Dubai and its products are exported to more than 60 countries across the globe through a strong distribution network. More information on the company and its portfolio of fragrances can be found at www.rasasi.com & also join us on Face book https://www.facebook.com/RasasiGCC