PackshotCreator is presenting a 3D innovation at the Gitex fair

from October 20-24, 2013

The French company, leader in Europe in business solutions designed for the creation of product pictures and 360/3D animations, is presenting in exclusivity:

 PackshotSphere X5 : the station to create 3D animations of products up to 1,20 meter wide
 PackshotMacro R: a solution especially designed for jewelers and clockmakers
 
PackshotSphere X5 : 5 cameras are triggered simultaneously to create Realistic 3D animations of plus-size items, all in just a few minutes.

PackshotSphere X5 is equipped with 5 cameras and offers a hemispherical view of a product in real time. In just one single click, this station can capture up to 1800 HD views of a large product – the recommended product size is 1,20 meter wide.

It will come as no surprise for the PackshotCreator clients who are familiar with the concept. The included software controls the different cameras, the synchronization with the turntable, the photo capture and the creation of animations. The new software version is even more user-friendly and is oriented to increase productivity; it also features a new interface to optimize images, with such powerful tools as levels, color curves, etc.

The creation of multi-angle views is fully automated and is even more efficient through the use of the 5 controlled cameras. The resulting animation lets you browse in depth into your product image. The process of creating realistic 3D animations from a series of HD images is the only way to obtain a flawless texture and color rendering. Even the leather grain is visible on a hand bag through the deep zoom feature.

For advanced users, images and animations can be saved in RAW or JPEG formats; animations can be generated in the Flash and HTML5 formats, which ensures smartphone and tablet compatibility. Internet users are thus invited to virtually touch the product with their fingers, examine the item under all angles and zoom in to reach even the smallest details. As a result, the user is offered a unique online experience while e-commerce websites benefit from a great asset.

PackshotCreator revolutionizes the creation of images and 360 degree animations of watches and jewelry.
PackshotMacro R is a solution especially designed with jewelers to enable watchmaking and jewelry professionals to create their own images and animations of watches or jewelry for their marketing, Web, quality control or customer service needs.
real time and money saver for businesses: an immediate result without editing.

PackshotMacro R is designed for watchmaking and jewelry professionals so they can photograph all products: jewelry, gems, watches, cases, accessories, spare parts ... No special skill is required and its use is within the reach of all.

The use of PackshotMacro R enables to create pictures while handling shadows and reflections perfectly. It is even possible to create images or 360 degree animations on a pure white background in just a few minutes.
Many businesses already use the PackshotCreator technology: Blancpain, C Dior Joaillerie, Chopard Montre, Edouard Nahum, Fred, Ice Watch, Longines, Montres Breguet, Swatch, Tissot, Van Cleef & Arpels.

A direct access to the Web, iPad and smartphones...:
To present a collection on an iPad or sale online has never been easier and accessible.
PackshotMacro R allows any professional (jeweler, watchmaker, manufacturer ...) to self-create and immediately download pictures and animations of rings, watches, bracelets, on a website.

The simple and intuitive software guides the user step by step to create visuals. Everything is controlled with a few clicks of the mouse: light, colors, creation of animations, file format (jpeg, flash, html5 ...).

Animations created with the new PackshotMacro R enables users to virtually take possession of products in different environments such as Mac, PC, tablets, smartphones...

PackshotMacro R includes:

• A ligthbox with full, homogeneous lighting that can be modulated on 6 distinct areas all around the product (back, sides, front, top and bottom) made of nearly 2000 LED.
• A transparent and backlit glass turntable perfectly synchronized with the camera and PackshotCreator software.  It ensures, to the nearest degree, a perfect rotation of products. It can support objects weighing up to 1kg helps benefit from full backlighting, including for 360 degree animations.
• Two LED spotlights of different intensity complete this full backlighting in order to light up and refine colored or transparent gems. Both our mounted so the lighting can be oriented on an exact part of the product (crimped, carat, punch…)
• A PackshotCreator software to handle the creation of images from beginning to end.

• Lightbox dimensions (LxWxH): 42.7cm x 42.7cm X 59.5 cm
• Maximum product size (LxWxH): 20 cm x 20 cm x 20 cm
• Maximum product weight : 1 kg

About PackshotCreator

PackshotCreator is the leader of solutions for product photos and animations destined to the e-commerce and the marketing. Our range of 26 equipments and 6 softwares offers a wide response to the needs and concerns from several sectors as fashion, jewelry, electronics, furniture, foods, decoration… PackshotCreator helps companies to make their online shops more attractive, more rentable and the communication more interactive.
With 11 years of innovation and knowhow, PackshotCreator provides solutions to more than 6000 firms, 20000 users in 35 countries like: L'Oréal, Nivea, AlloPneus.com, Atoll, Aubade, Carphone Warehouse, Beiersdorf, Christian Louboutin, Decathlon, Dell, Essilor, Gemplus, GrandVisison, GrosBill.com, Henkel, Hermès, L'Occitane, Lancôme, Lanvin, Pfizer, Philips, Procter & Gamble, Sagem, Schneider Electric, Spartoo.com, Swatch, Thomson, Tissot, Tupperware…

Visit our website www.packshot-creator.com