L'occitane En provence Announces opening of new store concept in Sowwah Square

L'Occitane en Provence officially opens its first flagship store in the Middle East, in the Sowwah Sqaure, Abu Dhabi; designed to become Abu Dhabi's premium shopping and dining destination.

The flagship boutique features all of the popular products and fragrances that are loved in the region and brings its unique shopping experience to the exceptional mall. As part of a regional expansion across the Middle East, L'Occitane is now available for various shopping demographics within the state of Abu Dhabi with the suitable ranges of personal care products including the regional best sellers.

As a new concept, the 72sqm boutique features Provencal arty frames, interactive feature walls, as well as a hand massage bar.

L'OCCITANE products represent the traditions and values of the Mediterranean region. Every year, Olivier Baussan, Founder of L'Occitane, and the Research & Development team, seek out traditional techniques and ingredients once used in the region to ensure the well-being of the body, mind and spirit.

L'Occitane prides itself on its ability to create innovative products. What started as a company producing only essential oil shampoos, L'Occitane's life now includes skin care, fragrances, bath and body products, makeup, men's products, hair care, soaps, and a remarkably extensive home collection. To find the ingredients that will go into its formulas, L'Occitane looks to nature, exploring the principles of phytotherapy (treatment through plants) and aromatherapy (treatment through scents).

To experience the Provencal art of beauty products, you may visit the new L'OCCITANE en Provence store on Level 2, The Galleria at Sowwah Square, Al Maryah Island Tel: 02/ 4124095