Model of the Year Takes Camo to Catwalk Level

Dubai, UAE, December 13, 2018:  In collaboration with brand ambassador and model of the year Kaia Gerber, OMEGA has produced two new straps for the watch she represents – the De Ville Trésor. 

As one of the world's most sought-after models, OMEGA ambassador and face of Trésor Kaia Gerber is often clothed in high-end fashion. However in her personal life, the young, laid-back Californian is more likely to be seen in street-style than haute couture. 

So it was no surprise that when asked to choose a design for the new Trésor straps, Kaia chose to keep it casual. 

The new watch straps with stainless steel buckles and fitted keepers are available in two camo patterns: blue and beige. They also come in two different widths to match the 39 mm and 36 mm case sizes in the 2018 Trésor collection.

By contributing to the design of the new straps, Kaia Gerber follows in the footsteps of her mother Cindy Crawford, who worked alongside OMEGA's designers to create a new edition of the OMEGA Constellation in 1995.

OMEGA's camo straps for Trésor are exclusively available at OMEGA boutiques.