EROS GROUP expands its Brand Stores concept in Partnership with Huawei

The Intelligent Life store concept redefines consumer experience

Dubai, United Arab Emirates – 1 November 2018:   Huawei in partnership with Eros Group opened doors to its all new store in Mirdiff City Center, Dubai. Only the second of its kind in the UAE, the new flagship store is themed on Huawei’s Intelligent Life agenda that allows customers to get a hands-on experience and explore the latest technology from the brand in a comfortable futuristic space that is designed with nature in mind. The store was officially opened on 25th October to coincide with the Mate 20 Series Pre-Order by Honorary Store manager Abdul Aziz Al Marzouqi @Fex, Emirati entrepreneur and public figure, who welcomed hundreds of customers to place their pre-orders.
 
Deepak J Babani, Executive Vice Chairman, Eros Group commented “In recent years, experience stores of leading brands across categories have been attracting customers, especially in the high-end segment. The Huawei experience store will bring Huawei, as a brand, closer to the consumer. Eros Group is proud to be associated with it and is committed to open many such experience stores at most prominent destinations in UAE”.
 
Commenting on the opening, David Wang, UAE Country Manager, Huawei CBG said, “The United Arab Emirates holds a key strategic position for Huawei’s goals of global leadership in the industry. We are very glad partnering with our long standing local partner, EROS GROUP, to being the new Huawei experience store and expand our presence in the market. We welcome both new and existing Huawei and Eros customers to come and experience our Intelligent Life store concept, along with our latest developments in consumer technology.”

Niranjan Gidwani, CEO, Eros Group also added, “Acceptability of Huawei mobile phone is on the rise. The recent success of Nova 3E, Nova 3i & P20 has contributed substantially to Huawei’s market share. Huawei Experience stores will act as a catalyst in introducing the customer centric technology & user friendly design to the prospective buyers.”
 
Huawei Consumer Business Group (CBG), is offering customers attractive deals while pre-ordering the company’s latest flagship, the Huawei Mate 20 series. Packed with some of the most powerful hardware today and features that rival no other in the market, the Huawei Mate 20 series is Huawei CBG’s most powerful phone to-date. These offers will not only make it easier to purchase, but also include a variety of add-ons to even further improve the Mate 20 experience.
 
Orders come with two separate offers for the Huawei Mate 20 Pro and the Huawei Mate 20. The Huawei Mate 20 Pro pre-order customers will receive the brand-new Huawei Watch GT, launched together with Mate 20 series at the regional event, and the Huawei Wireless Quick Charger. Customers who opt for the Huawei Mate 20 will receive a Huawei Bluetooth Speaker and the Huawei Supercharger Car Charger. 
 
Pre-order customers for the Huawei Mate 20 series will receive their device on 8th November, the day when long awaited smartphone king hits the shelves.