UAE based Star Juices, Glenda and Amara Biscuits get Halal Certified by ESMA

Star Juices, Amara and Glenda biscuits from Albatha group join the global US$1.6 trillion Halal food products industry

Dubai, UAE, November 07th, 2016: Albatha Group’s Star Juices, Amara and Glenda biscuits, UAE based juice and biscuit brands, received the Halal Certification from Emirates Authority for Standardization and Metrology (ESMA). The companies received the award from H.E. Dr. Rashid bin Fahad, Minister of State and Chairman of ESMA, and it was received by Mohammed Bin Sultan Al Qasimi from the Albatha Group.

Halal National Mark is the final and official acknowledgement that a product was manufactured in compliance with the Islamic Sharia law. This signifies the fact that the product or the process involved in manufacturing the product should be free from alcohol, blood or pork, and must be free from contamination risk which also includes the entire cleaning process.

“Halal National Mark definitely provides consumers the confidence that the products they consume are halal and is certified by an entity such as ESMA. Our products are aimed at consumers that specifically look for a Halal National Mark on the pack. We are also HACCP and ISO 9001 & 22000 certified. ESMA certification further strengthens our credentials in halal food marketplace and thereby will surely enable us to extend our global footprint,” said Fuad Chundrigar, General Manager, Global Food Industries, Snacking Division.

Albatha group companies, Global Food Industries Snacking (GFIS) manufactures the biscuits and wafers brands, whereas, International Beverage & Filling Industries (IBFI) manufactures its juices and other beverages. This certification has been awarded for overall factory operations and certifies that both the companies have fulfilled the requirements of ESMA, and all of its supply chain, which includes even the raw materials used in the procurement and manufacturing cycle. Star Juices, Glenda and Amara brands are currently available across GCC and are exported to over 30 countries.

Mr. Jacek Plewa, Global Food Industries, General Manager for the Frozen Food and Beverages said, “We are delighted to be granted with this award once again this year but this time for our juice brands. Last year, we were granted certification for our frozen food segment. Educating the audience about this mark is extremely important so that they can trust the products and are sure of the quality. With our wealth of expertise, commitment to innovation and adherence to stringent standards, our brands are highly regarded for their unique taste and nutritional value. We are on a constant endeavor to develop new product categories, strategically expand our geographic presence and further strengthen our role in constantly enhancing the quality of our products for our consumers.”

“We adopt best industry practices and standards that are ahead of the industry. We source the finest halal raw materials from across the world, process them at our state-of-the-art facilities and ship the finished goods across the Middle East and African region. IBFI caters to the needs of discerning consumers by providing them with delicious value added products. Today, our brands enjoy a significant presence across all trade channels across the region,” concluded Plewa.