Plussh will be exhibiting at the France Pavilion during GITEX 2016

Dubai, UAE, September 5, 2016:    Plussh offers a unique B2B & B2B2C solution that allows high-quality live video to be produced using a smartphone, with features for professionals and tailored options. Plussh received the Business France @MWC 2016 Award for the most promising start-up of the year, a unanimous decision by the jury.

Plussh will be launching its Plussh Pro application at the GITEX. This is a live video application that includes basic functions for professionals: adaptive bitrate streaming, Full HD, photo capture, physical recording during live filming, etc. In addition to these basic features, Plussh offers its customers tailored functions and options. Plussh Pro will be available in time for the GITEX via the App Store, in both English and French.

Depending on network coverage at the site, the company is planning to give demonstrations in the France pavilion's lounge area. A free version of Plussh is available from the App Store and Google Play. The pro version of Plussh will be available via the App Store in time for the GITEX. Advanced features can be included upon request, according to each customer's needs.

Today, four CAC40 companies are among Plussh's clients, including Carrefour and Crédit Agricole. Plussh is a member of the Alliance for Open Innovation.

"For Plussh, being at the GITEX is essential. In a fast-moving world, the Middle East and Indian markets are crucial to us. The professional solutions offered by Plussh cater perfectly for the external and internal communication needs of major groups, the requirements of emergency services wishing to have a real-time view of the situation on the ground, so as to improve decision making during a crisis, and the need to incorporate live video into smart cities. In countries whose economies and urban centers are developing fast, the professional solutions offered by Plussh will be of great interest to key account clients and investors," declared Dimitri Moulins, CEO.

Plussh closely meets the requirements of media firms, major groups and emergency services.  Media outlets want to broadcast live video and put a live video camera in the pocket of each of their journalists. Key account clients want to broadcast live video of events, press conferences and store openings, thus meeting their customers' desire for transparency and corporate commitment, while also improving their web communication. Emergency services and crisis managers want a powerful decision-support tool that allows them to observe the situation on the ground and thus improve the efficiency and effectiveness of rescue teams.

For Plussh's customers, the application's advantages include simplicity (using a smartphone, you can broadcast live video anywhere you like: on your own website, on your Plussh channel, privately to your employees, at your crisis command center, etc.), quality (HD & Full HD, adaptive bitrate streaming, from a fixed point or a moving vehicle, train or aircraft, thanks to a disruptive technology) and ownership: with Plussh, everything you create belongs to you and you retain its value.

The Middle East, the United Arab Emirates and India are at the cutting edge of technology and are extremely promising markets for the type of solution we offer: the notions of ownership and value creation are strong in these regions. Shooting live video using a smartphone, or even a connected object, is the future of the web, crisis management and smart cities. In countries with constantly developing economies and urban areas, the incorporation of live video shot using smartphones and/or connected objects is indispensable. We have the capacity to adapt to the specific requirements of every client because we control Plussh's value chain from start to finish, from the servers to the final application.