Samsung innovations on display as GITEX Shopper kicks off

• Galaxy S7 and S7 edge and full Galaxy ecosystem on display
• New home appliance innovation Twin Cooling Plus TMF refrigerator showcased for the first time

DUBAI, United Arab Emirates – March 31, 2016 – Today marks the start of GITEX Shopper 2016, the region’s biggest consumer electronics event. The Samsung stand at GITEX Shopper was visited by dignitaries such as His Excellency Sami Al Qamzi, Director General of Dubai Department of Economic Development. The Samsung Gulf Electronics stand drew immense interest from visitors looking to experience the latest innovations in consumer technology and take advantage of exceptional rates on premium products.

Samsung Gulf Electronics is showcasing a wide range of products at its GITEX stand until 2 April. These include the Galaxy ecosystem, which features the new flagship smartphones Galaxy S7 and S7 edge, and the brand new 2-in-1 device Galaxy TabPro S, which combines the features of a laptop and a tablet. The Twin Cooling Plus™ TMF refrigerator line-up is on show for the first time, marking a milestone for home appliances through customization features unique to Samsung products.

Visitors to GITEX Shopper 2016 will be able to benefit from exclusive bundle offers, ranging across the entire spectrum of products on display at the Samsung stand, in addition to the S7 and S7 edge that come preloaded with the Entertainer application that includes over 1,000 buy 1 get 1 free offers that provide unparalleled access to global hotspots including restaurants, luxury hotels, cafés, premium spas, leisure attractions, golf clubs and much more.