Global FP&A Players MIAGEN and Adaptive Insights Bring ‘Transform Your Finance Function' Road Show to UAE

Tech-powered finance function to help local companies navigate volatile markets

MIAGEN, the global Forecasting, Planning, and Analysis consultancy headquartered in Ireland, in collaboration with US-based cloud corporate performance management provider Adaptive Insights, is preparing to launch the ‘Transform Your Finance Function’ roadshow, which will kick off with a breakfast meeting in Abu Dhabi on 16th November, and will be in Dubai the day after. The events will highlight how technology-powered Financial Planning and Analysis (FP&A) can help organisations scale new, extraordinary heights; companies in the UAE, in particular, are now recognising the importance of technologically advanced finance functions.

“The Middle East has gone through considerable change recently, and the need for planning scales up when things are fluid. Modern technology has injected a healthy, much-needed dose of collaborative and driver based planning into enterprises, which has made financial planning more agile and more suited to the needs of businesses operating in today’s competitive environment,” commented Teddy Murphy, CEO of MIAGEN.

A recent Gartner’s study on the critical technology needs of contemporary CFOs points to business analysis as the process most in need of technology backing and investments – 62% as per the survey – followed by the ongoing monitoring of business performance at 57%.

Rob Hull, Founder and Chairman of Adaptive Insights, Jim Kaitz, AFP President and CEO of FP&A Club, and Shariq Daudi, Head of Etihad’s Long Term Planning and Budgeting will all join MIAGEN at the road show.

Teddy Murphy added: “We believe in creating awareness among companies on the importance of innovating and embracing cloud-based technology with all the advantages it can offer over traditional systems. The responsibility of today’s finance chiefs is shifting from number crunching and spreadsheet management to navigating the organisation through market volatility and embracing new technology to make better, faster decisions.”

“As finance leaders rise beyond the spreadsheets to become strategic business partners, stale practices and processes need a refresher. That’s why MIAGEN and Adaptive Insights are bringing this roadshow to the UAE. The show is all about finance transformation—specifically, what finance teams can do to add maximum value throughout the organisation and create a culture of data-driven decisions that steer businesses to success,” Teddy Murphy concluded.

MIAGEN recently opened its first office in Abu Dhabi as part of its five-year strategy, becoming the leading FP&A in the GCC. The firm has also extended its business footprint in the region, clients include Etihad Airways, Royal Jet, NREC, Gulf Finance and Aramex.