Dubai Chosen as Venue for First ME Meeting of Leading Global PR Network

Local agency The Content Factory to welcome 45 member firms of Public Relations Global Network looking to grow their client reach into the region

Public Relations Global Network, one of the top four networks of independent PR agencies across the globe, is gearing up to convene in Dubai this winter, its first-ever meeting in the Middle East. Locally based fully integrated marketing agency, The Content Factory (TCF) will be hosting the representatives from PRGN’s member agencies during their November conference.

“After meeting in Seattle earlier this year, we are excited to head to Dubai for PRGN’s winter meeting. With the World Expo coming to Dubai in 2020, the international business circuit has been humming about the enormous potential the emirate holds for global businesses. We’re excited to have the chance to explore the opportunities and mechanics of the region,” said Edward M. Stevens, President of PRGN.

PRGN collectively represents over 800 clients around the world, with over USD110 million in annual revenues. The invitation-only membership of PRGN assures only the best agencies are involved; member firms are required to meet stringent selection and performance requirements.

“The Middle East continues to be an oasis of high growth rates – we’re looking at a predicted 5% growth for this year. Naturally, many international companies are interested in extending their business footprint into the region. Dubai has long been regarded the commercial hub of the region, and we are excited to host PRGN’s international members as they explore the opportunities presented by the city’s thriving commercial environment,” said Layth Dajani, Founder and CEO of TCF, PRGN’s Middle East representative.