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Dubai, UAE – 1 December, 2014 - Women have used henna since time immemorial to give a reddish tint to their skin, nails, hands and fabric. Recorded evidence suggests that the Egyptians were among the first to use henna as a hair colouring agent back in 1500 BC. In more recent times, hair colouring has been used as a cosmetic solution to cover greys, restore original colour, or to change hair colour to a more fashionable shade. Even though hair colouring has become a popular practice among modern women with a wide range of options offering permanent, temporary and demi-permanent applications available in the market, there is a dearth of natural products. Chemical-based colour tends to make hair dry, coarse and brittle, making them more prone to breakage and fall. To offer a pure and herbal hair colour solution to women in the Middle East, Vatika introduced Henna Hair Colouring powder range, available in 4 different shades - Natural Black, Natural Brown, Dark Brown, and Burgundy.
The use of Henna (Lawsonia inermis), a flowering shrub found in Asia, is considered auspicious in Middle Eastern households and has been traditionally used for cosmetic purposes. Vatika Henna Hair Colour powder is formulated using the pure extracts of henna to offer 100 per cent grey coverage while gently protecting hair from damage. A natural product as it does not contain ammonia, it acts as a conditioner, cleanser and coolant for hair, leaving them soft, silky and shiny even after regular use. One packet of Vatika Henna Hair Colour contains six 10-gram sachets, an applicator brush and gloves along with a detailed instruction leaflet.
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