Sisters Beauty Lounge opens luxurious facility at The St. Regis Abu Dhabi

Sisters’ second branch in the UAE Capital boasts a global hair team – a mix of internationally-recruited male and female stylists

Abu Dhabi, United Arab Emirates, February 23, 2014: Sisters Beauty Lounge has announced the opening of its second brand in the UAE Capital – a luxurious new facility at The St. Regis Abu Dhabi, the five-star luxury hotel located in the iconic Nation Towers.  This development brings to six the total branches of Sisters in the country, as well as one franchise outlet in Astana, Kazakhstan.

Sara Abdulrazak, Managing Director of Sisters Beauty Lounge, said: “We are very honoured to be associated with such a reputable brand like The St. Regis Abu Dhabi.  We feel that our decade of work has definitely paid off to be chosen to operate within a hotel of this calibre.”

Considered as one of the most distinguished beauty destinations in the country, Sisters offers its signature star services at its new branch, with the exception of facials and body treatments, which will be taken on by the hotel’s dedicated spa.  Core services include hair treatments, nail treatments, hair removal and brow/lash treatments.  “We want to highlight our international hair team – experts that we recruited from Australia, England, Syria, Russia and Morocco – including a Master Stylist from Italy.  Since the location is in a five-star hotel, we now have a mix of male and female hairdressers.  Our popular lash and brow treatments will have a dedicated brow/lash bar for lash extensions and bespoke brows. We will also specialise in Bridal Beauty as the hotel offers a ballroom for weddings and a bridal suite for treatments.” Sara said.

Matching the same five-star feel of its prestigious location, Sisters at the St. Regis offers its guests deluxe amenities to deliver the ultimate pampering experience that Sisters has been acclaimed for.  With sophisticated interiors and rich colour schemes, the 2,000 square feet branch features three large treatment rooms with high-quality TV screens; a sizable hair section with five hair stations; a nail room with four luxury manicure and pedicure stations; a private room for brow/lash treatments; and a make-up room for brides.  An adorable private garden terrace is also set outside the double doors of the lounge, where clients can enjoy sipping their favourite drinks from the spa café.

Commenting on the Sisters’ expansion strategy, Sara said the company hopes to open more branches in other five-star establishments, particularly within the Starwood group, operator of The St. Regis Hotel chain.  “Most hotels prefer to focus on their signature spas and they need an established beauty salon partner like Sisters who are experts in salon services. We intend to fill that gap with many more branches in hotels in the near future.” Sara concluded.

Other Sisters Beauty Lounge locations throughout the country are: Al Bateen in Abu Dhabi, The Village Mall in Jumeirah, The Dubai Mall, Mirdif City Centre, and the Mall of the Emirates.

www.sistersbeautylounge.com

Sisters Beauty Lounge, The St. Regis Abu Dhabi, +971 2 6210044.