Indian Melody Princess, Shreya Ghoshal to visit Big Joyalukkas, Middle East's largest jewellery showroom.

Dubai, 21st July 2013: Joyalukkas one of the world's largest jewellery retail chains has announced the first visit of their Brand Ambassador, Shreya Ghoshal to Big Joyalukkas, the biggest jewellery showroom in the middle-east. The showroom located in Meena Bazaar, Bur Dubai will be visited by the melody princess, Shreya Ghoshal on 25th July, 2013 at 5 pm.

“Shreya has expressed her interest during her various trips to Dubai to come and visit our largest jewellery showroom in the Middle-East. Somehow it did not happen due all our commitments so we thought we should just fly her down specially to visit our Big Joyalukkas showroom plus give an opportunity to her fans and our customers to interact one to one with her” said Joy Alukkas, Chairman, Joyalukkas Group.

Convenient location, Valet parking facility, Wide variety & range, Breath taking designs & collections are some of the key highlights of Big Joyalukkas, the largest jewellery showroom in the middle-east. “I love jewellery as much as music and Joyalukkas caters to every woman's dream in jewellery. I have been eager to visit some of the Joyalukkas showrooms in the middle-east, especially Big Joyalukkas in Dubai because I have heard so much about it. I am excited and eagerly awaiting my visit to view this large jewellery showroom full of exquisite jewellery. Joyalukkas is a Superbrand and I am really proud to be associated with them.” said Shreya Ghoshal.

‘JOYALUKKAS' is global jewellery retail chain spread across 9 countries around the world i.e Singapore, UK, UAE, Oman, Qatar, Bahrain, Kuwait, Saudi Arabia & India with over 10 million loyal customers. “Our vision for our jewellery business is to ‘ornament the world' and we intend managing this with a perfect combination of product, price, choice, service and location. Our Big Joyalukkas showroom is one of the best examples of this fantastic combination,” said John Paul Joy Alukkas, Executive Director, Joyalukkas Group.

The Shreya Ghoshal visit coincides with the exciting ‘Summer of Joy' campaign that Joyalukkas is running across its showrooms in the Middle-East. During Shreya's visit, Joyalukkas plans to announce various new initiatives and plans for the middle-east region.

‘Summer of Joy' campaign has been specially initiatied by Joyalukkas with the holiday shoppers in mind to give them the best possible deals on jewellery plus reward them appropriately for their purchase with gifts that are relevant for their holiday travel.

“We have a huge customer base in the UAE and our Brand Ambassador, Shreya Ghoshal also has a large fan following here, hence we thought getting her to visit our largest jewellery showroom in middle-east would be an ideal opportunity for our customers and patrons to interact with her. Shreya has also expressed her interest to see Big Joyalukkas and we are sure she will love every moment at this fantastic showroom of ours,” added John Paul Joy Alukkas, Executive Director, Joyalukkas Group.

Joyalukkas, the only ISO 14001-2004 & ISO 9001-2008 certified jewellery retail chain has been recognised with many awards and accolades for its exceptional standards in jewellery retailing which includes the status of being ‘Superbrand' for 4 years in a row in the UAE. It's popular Chennai showroom has been recognised by the Limca Book of records for being the largest jewellery showroom in the world.

About Joyalukkas GroupJoyalukkas Group is a global conglomerate with varied business interests. The group operates various business operations across India, GCC, London & Singapore. Joyalukkas Group business operations currently include jewellery, money exchange, Textiles, Aviation, Malls and Realty. The Group employs a group-wide staff of approximately 6,000 employees through branches across nine countries i.e. India, UK, Singapore, UAE, Kuwait, Oman, Qatar, Bahrain and Saudi Arabia.