150 HINO Trucks Join Dubai Refreshment PJSC – Local Pepsico Bottler

The Al-Futtaim company extends its association with the global food and beverage leader

Dubai, United Arab Emirates, February 02, 2020:   Al-Futtaim’s Commercial Vehicle Division, exclusive distributor of HINO trucks in the UAE, has announced that is has delivered a major order of 150 Light Duty HINO 300 series trucks to Dubai Refreshment PJSC, local bottler and distributor of PepsiCo Beverages in Dubai and the Northern Emirates.  

This new agreement further extends HINO’s association with PepsiCo bottler in Dubai which will use the new trucks to boost its fleet of refreshment delivery trucks in the UAE. 

Following the handover, Ramez Hamdan, General Manager, HINO, Al-Futtaim’s Commercial Vehicle Division said, “Our presence in the F&B industry has been increasing year-on-year, thanks to the trust our partners put in the quality of our trucks and our ‘HINO Total Support’ aftersales concept. The 150 HINO trucks are tailor-made to enhance PepsiCo beverages’ delivery operations in the UAE, and we have coupled the delivery with eco-driving training sessions to help the fleet users drive more efficiently and improve their road safety”.

“We are extremely pleased to continue our association with HINO. We chose HINO trucks for their quality, performance and fuel efficiency, as they  adhere to Euro-4 emission standards, helping our operations to have a positive impact on the environment, in line with our  commitment to support the UAE government’s 2021 vision,” said Mr. Mr. Tarek ElSakka, Chief Executive Officer of Dubai Refreshment PJSC.

The eco-driving trainings come as part of the ‘HINO Total Support’ and in addition to helping reduce the risk of major road accidents, the trainings also help drivers optimize total cost of truck ownership, contributing to the bottom line, improve fuel efficiency, minimise the cost of wear and tear, reduce service and maintenance costs as well as insurance premiums. 

Conforming to UAE safety standards, HINO has partnered with GORICA for the customization of the body of the trucks to suit the specialized needs of Dubai Refreshment PJSC – local PepsiCo bottler.