Toyota Land Cruiser Prado Scoops Best SUV Car of the Year trophy

Dubai, United Arab Emirates, April 9, 2018 –   Toyota Land Cruiser Prado, one of the world’s toughest and most reliable SUVs and leader of the midsize SUV segment in the UAE acquired the Best SUV Car of the Year title at the Wheels Car of the Year Awards 2018, the region’s most established independent automotive awards, thanks to its new dynamic, modern and robust styling formula.

Saud Abbasi, Managing Director of Al-Futtaim Toyota, exclusive distributor of Toyota in the UAE and leader in sustainable mobility said: “Since the Prado’s introduction in the UAE, it has always spearheaded the Midsize SUV segment, and has proven to be one of our best performing vehicles. This award came as no surprise and is a testament to the Prado’s unmatched capabilities for off-roaders, families and fleets.”

The new Prado builds on proven and trusted capabilities, and maintains three core strengths essential to the vehicle’s renowned go-anywhere credentials, namely, ‘Total Practicality’ ‘Total Durability’ and ‘Total Capability’.

The exterior design of successive Prado generations has always combined stylish aesthetics with the robust image of durability and power expected from a genuine four-wheel drive machine. 

The heightened luxury and sophistication of the new interior design have been further enhanced and now combine  improved operability with refined finish
The new Prado is available in two engine options including a 4-cylinder 2.7-liter and a V6 4.0-liter engine, and come in ten exterior colors and 2 interior colors.

Both engines are mated with a 6-speed ‘Super-Intelligent Electronically’-controlled automatic transmission with multi-mode sequential shift mode that allows the driver to select gears manually, making it ideal for added control in challenging weather conditions.