Mexican joint, El Chico, opens the doors to its first outlet in Ras Al Khaimah
Last Update: Wednesday, April 20, 2016 : 17:51 (+4GMT)
Dubai, UAE, April 20, 2016: Popular Mexican eatery, El Chico, recently opened the doors to its first outlet in the Emirate of Ras Al Khaimah. The new restaurant, which is part of the Hospitality division of the Saleh Bin Lahej Group, is located in the Emirate’s prominent shopping destination, Al Naeem Mall.
El Chico prides itself on its heritage of more than seven decades that began in Dallas and has spread far and wide across the world. Dubai too has played host to the restaurant and it now enters Ras Al Khaimah for the very first time. The El Chico mission is to deliver the best in everything, “Service, Quality & Value”, to be No.1 in the Mexican food market in UAE.
Commenting on the launch, Mohamed Saleh Bin Lahej, Group CEO of the Saleh Bin Lahej Hospitality Division said, “We are pleased to be part of the launch of El Chico in RAK and aim to bring the much loved eatery closer to its customers across the UAE. Expansion plans for the restaurant are underway and we are honored to be part of the growth and success of this chain. The new restaurant will help in providing an increasing number of job opportunities to people while also giving its clientele more services and an overall improved food experience.”
El Chico is part of Dallas-based Consolidated Restaurants Operations, Inc. (CRO) which operates more than 100 restaurants throughout the US, UAE, UK and KSA. About the opening of the newest El Chico in El Naeem Mall, CRO Chief Executive Officer John D. Harkey, Jr. said, “We are truly honored that our esteemed partner, Saleh Bin Lahej Group, has chosen to bring El Chico to RAK. We look forward to the continued growth of El Chico in UAE.”
CRO Vice President of Franchise Development and Operations, Rafik Farouk, added, “We are proud to see El Chico celebrating our 76th birthday with another new restaurant opening here. A true blend of great food and an even better experience, El Chico prepares to serve its customers in Ras Al Khaimah the perfect taste of Texas and Mexico combined”.
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