Software AG Brings Digital Transformation to Dubai

Dubai, United Arab Emirates, November 18, 2015 –Software AG (Frankfurt TecDAX: SOW), a global leader in business processes, integration and big data, has hosted it’s first-ever Innovation Day today at the Conrad Hotel in Dubai. The event was the first of its kind in the Emirates, and focused on why companies are developing a digital strategy and integrating digitization in to all aspects of their business, from channels to processes, from data to their operating models, from digital products to total industry automation.

The Innovation Day’s topics include Private and Public sector solutions, the latest news on Software AG’s Digital Business Platform digital transformation, optimization processes, and how to leverage Big Data Streaming analytics. 

Presentations were delivered by senior representatives from Royal Dirkzwager (‘Transforming Automatic Identification System (AIS) Data Into Information’), Saudi Telecom Company (STC)( ‘Digital Transformation in Telecoms’), Deloitte (‘Linking Architecture’), and Health Authority Abu Dhabi (‘The HAAD Enterprise Architecture Journey’).

Additionally, a panel focused on digital business in the UAE facilitated by Nicolai Tillisch, Regional Partner at The Leadership Circle; Dr. Joseph George, Head of Information Systems & Technology, National Bank Fujairah; and Ashok Natarajan from Cognizant

Rami Kichli,, Vice President, Software AG, Gulf & Levant, said: “We are excited to be at the forefront of digitization in the region today and were able to share many critical insights. We highlighted how digitization is reshaping business as well as the public and private sectors. The success of this year’s event serves as further encouragement in our efforts to promote the digital platform, and this was the first of many programs to come.”