du expands retail footprint in Dubai, Abu Dhabi and Ajman

Ramps up retail centers with 9 new shops, being closer to customers

Dubai, UAE, 19 August 2018:  du, from Emirates Integrated Telecommunications Company (EITC), has opened 9 new outlets at various locations in the UAE to provide customers with a more efficient and enhanced retail experience. The new stores employ more than 50 experts, multilingual staff members to engage and connect with citizens and visitors, assist with technical queries and ensure the highest possible standard of customer satisfaction. 

The expansion of du’s presence in the UAE is part of its objective to provide easily accessible, personalized services to all its customers. Brand new stores are now open across the UAE – in Dubai’s Festival City, Golden Mile at Palm Jumeirah, Sunset Mall and Burjuman Centre. In Abu Dhabi, new outlets are open in Ruwais Mall, Marina Mall Abu Dhabi, Mazyad Mall and Central Mall. Ajman City Centre also boasts a du outlet to better serve the community. 

Fahad Al Hassawi, Deputy CEO, Telco Services – EITC said: “Expanding our retail footprint across the UAE is part of du’s commitment to increase proximity to our customers in high-density communities and locations. Growing demand has resulted in new touchpoints in remote areas such as Ruwais so we are able to ensure easy access to mobile and home products and increased convenience for residents, tourists and businesses alike. du will continue to innovate and improve with our robust portfolio of services to accommodate further progress in the future.”

As part of its pledge to deliver an exceptional experience to all customers, du has continuously sought new ways to strengthen its customer service ecosystem leading to an unmatched retail evolution. In line with its long-term commitment to supporting the development and enhancement of the UAE’s connectivity goals, the telco is planning to open more outlets during the course of this year.