GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share

Dubai, UAE, March 18, 2018:  Known for creating the world's number one mayonnaise, Hellmann's, is all set to launch in the GCC in the food service sector. Hellmann's products are made using the finest ingredients and it is these ingredients that create the high-quality product for which Hellmann's is – and has always been – known. Hellmann's will be available in 3 Table Top formats: mayonnaise, ketchup and hot sauce from this month.

To celebrate the launch of the brand in the region, Hellmann's will introduce ‘Hellmann's X The Best' - an initiative in which Hellmann's will team up with a myriad of prominent restaurants in Dubai to make the best burgers in the city. These limited-edition burgers will be especially created for Hellmann's and will give consumers a chance to tantalize their palates like never before. 

'At Hellmann's we love Burgers. In all shapes, sizes, variations and forms. Therefore, we thought burgers were the best way to introduce Hellmann's in the region' said Tamer Mahmoud, Foods & Refreshments Director, Unilever North Africa & Middle East. 'These burgers will show our consumers that every time you use Hellmann's with food, in food or on food, it's made better.'

“We also want to help provide Chefs in the Food Service arena with the very best professional ingredients and brands, that we know our diners will love. Collaborating closely with several restaurants, the Chefs have crafted some truly delicious and inspiring burgers using Hellmann's that will be featured throughout the campaign”, said Melinda Taylor, Foods Marketing Director, Unilever Food Solutions Middle East, Africa & ANZ. 

The first restaurant that Hellmann's will be collaborating with is the ever so popular, home grown restaurant, folly by Nick & Scott in Souk Madinat Jumeirah. The limited-edition Hellmann's X folly burger is stuffed with a juicy wagyu with melted smoked Applewood cheese and crispy slices of maple glazed veal pancetta with a generous drizzle of pecan ranch sauce made from Hellmann's #1 mayonnaise in a special sesame seed sourdough bun. 

“folly is all about people enjoying great flavors in a laid-back, leisurely environment and we've developed this recipe especially for Hellman's to give our guests an experience that we don't normally offer” said Scott Price, Chef Patron. “We are so excited to be making this special burger with Hellmann's – a brand loved world over that reflects our informal yet modern vibe perfectly.”

The limited-edition Hellmann's X folly Burger, accompanied with a side of fries, will be available at folly by Nick & Scott in Souk Madinat Jumeirah from 23rd March 2018 to 25th March 2018 for Dhs 99. Reservations are essential as the number of burgers produced daily are limited. 

 



Posted by : GoDubai Editorial Team
Viewed 14805 times
Posted on : Sunday, March 18, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Moreish Café offers a unique concoction of fusion and flavor
Next Story : Galeries Lafayette Le Gourmet Food Fest returns back to City Walk
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
BodyO launches officially its AiPod for a full body check-up during the Gitex Fu...
The World of Aigner Wunderkammer
Halloween “Catwoman” mask using BROW products
Fifi & Friends - Now available at more outlets across the UAE
Corum Heritage Eleganza- Dedicated to the stylish woman
Win up to 250,000 Gold coins at Malabar Gold & Diamonds this festive season
Michael Kors to Introduce a Special-edition Whitney Handbag for the Middle East
BOLLYWOOD PARKS™ Dubai introduces 11 new shows with a new line up of performance...
Dubai's newest social hub - Bar Baar introduces ‘Thela Baar Brunch'
Hour Choice presents Coach Park Collection (Suede straps)
Sunglasses Trends for Fall/Winter 2018
Dubai Shopping Festival Returns With Much-awaited Mega Raffles
Saddle Up With kate spade Fall 2018
Scuderia Ferrari Aspire Watch Special Edition Gift Set
Neymar Jr. Partners With GaGà Milano as Brand Ambassador
CITIZEN Unveils 100th Anniversary Limited Edition Collection
Rado DiaMaster Ceramos Automatic
Introducing the Nokia 7.1 to the UAE
W Motors and Safe City Group introduce the BEAST PATROL at GITEX: One of the mo...
Be Thankful with Tub of Butter This Thanksgiving
Sharjah Government pavilion highlights digital transformation of Sharjah at GITE...
L'oréal Among the Top 10 of Thomson Reuters Diversity & Inclusion Index
Trust Corine de Farme for Sulfate-Free Baby Products
HUGO BOSS Watches Jump Collection
Toyota's legendary King goes urban with the 2019 Land Cruiser Grand Touring Edition
Malabar Gold & Diamonds partners with NBF for the second NBF Fujairah Run
Nissan to Make Official On-track Formula E Debut
Tissot Bella Ora Round Style incarnate
Western Digital powers AI-enabled storage for futuristic surveillance and security
Cell Phones, Sporting Goods, and Soon, Cars: Ford Innovates with “Miracle” Mater...
Dubai Festival City Run 2018 to take place on November 9th
Tazio Nuvolari – Time is legend
Avivo's Ribbon of Life Walk in support of Breast Cancer on 19th October
Healthcare leaders sign in Dubai a Call for Action to raise awareness about ‘sil...
Lacoste Kyoto Collection
Epson Introduces the New A3 and A4 business inkjet aimed at busy workgroups duri...
8 Jours Grande Taille a modern take on a classic timepiece
Rado HyperChrome Diamonds
Daikin eyes significant expansion of business in the UAE
Dubai Business Women Council witnesses 36.5% growth in total membership since th...
Synx, Pand.ai, and AIMLedge named winners of startAD's Artificial Intelligence V...
Baroncelli Big Date collection from Mido
Jeddah Airport delegation applauds Dubai Customs' experience in facilitating tra...
Golden Bridge Titane Dlc: The Clash Of The Titans
FBN Next Generation Lombard Odier Award 2018 champions the next generation of en...
Happy Anniversary – Celebrating 30 years of the Regulator!
Dubai Health Authority showcases its smart services at GITEX 2018.
Swiss Chemicals & Building Material Giant “Sika” Expands Operations in UAE with ...
400 UAE residents come together on World Arthritis Day
#MyDubai Competition offers Expatriates the Chance to Win a Trip for their Frien...