Arabian Oud sponsors 4th mass wedding organized by Harakia

Riyadh – September 18, 2013: Under the patronage of HRH, Prince Turki bin Abdullah bin Abdulaziz, Acting Governor of Riyadh Region, Arabian Oud, the largest specialized perfume retailer in the world and the Middle East region's foremost luxury fragrance house, extended its heartfelt congratulations, as the sponsor of the 4th mass wedding organized by Harakia (Locomotor Disability Association for Adults), to 50 couples as they tied their knot during the wedding ceremony that was recently held at the King Fahd Cultural Center and was attended by senior government figures, executives and representatives of the sponsors of the event.

Arabian Oud's sponsorship of the mass wedding reflects its strong commitment to social initiatives that create family cohesiveness and promote social solidarity and family stability. Throughout its history, Arabian Oud contributed significantly towards the success of mass weddings, which have become one of the cultural manifestations of the Saudi society, especially since they represent a key pillar in encouraging young people to establish cohesive families.

Engineer Nasser Al-Mutawa, Chairman of Harakia Association, said: “I extend my sincere wishes to Arabian Oud for their tireless efforts in supporting social and humanitarian initiatives, especially mass marriage initiatives that are organized by the Association. Over the last few years, the company brought about a positive change in the lives of a large segment of youth, families and those with special needs in Saudi Arabia in order to serve the local community.

At the event, Arabian Oud gave away valuable gifts to the newlyweds, including a wide range of Arabian Oud's luxurious fragrances for men and women, in addition to a selection of incense for homes, as the Arabian Oud brand has become synonymous with quality and excellence in providing the finest oriental perfumes made ​​from the finest musk, oud and natural oils. At the end of the ceremony, HRH, Prince Turki bin Abdullah bin Abdulaziz presented Arabian Oud and other event sponsors honorary shields in recognition for their support and active contribution to the success of the event.

Arabian Oud upholds an impressive track record of excellence in making effective contributions to mass marriage initiatives over the past three years which were organized by Harakia Association. The company also received a special honor from the late Prince Sattam bin Abdul Aziz, first president of the Association, in appreciation of its effective role in encouraging young people to build cohesive families that contribute effectively the society.