Trussardi Donna Eau de Toilette

Dubai, UAE, June 13, 2016: 

The Project

The perfumes celebrating Trussardi’s centennial have reached another milestone on their journey. Trussardi Donna and Trussardi Uomo were launched to celebrate the 100th anniversary of the brand of the greyhound in 2011: the two new olfactive creations were dedicated to the maison’s iconic fragrances of the eighties.
Now the Eau de Toilette version of Trussardi Donna has arrived: fresher and more exciting than ever, it is a genuine evolution, in just five years, of a consolidated tradition.
Trussardi is one of the few brands in the world that successfully combines dynamism and classicism, a continuous search for new absolutes and a lifestyle of effortless elegance. Its fragrances, fashion, design and food all possess the values of a brand born over a century ago under the banner of quality.

Packaging And Bottle

The ombré effect on the glass of the elegant white bottle immediately distinguishes Trussardi Donna Eau de Toilette from the Eau de Parfum.
It is also a perfect metaphor of this fragrance, which is almost a nuance of the olfactive creation from five years ago.
Available in 50 and 100 ml formats, the bottle has shiny metal trim on two sides, and the shiny metal cap is engraved with the greyhound emblem.
Even the packaging is white and silver: its paper has a light texture that brings to mind lizard skin, which is a great classic of the maison.

The Fragrance

Trussardi Donna EDT belongs to the oriental/floral olfactive family and was created by the famous nose Nathalie Lorson.
A blend of yuzu, citron and water fruits creates a luminous, fruity aura in the head notes.
Femininity blooms in the heart notes with orange blossoms, jasmine tea, and water lily.
A sensuous texture of cedar and sandal woods in the base notes is slightly attenuated by vanilla and accentuated by white patchouli.

Olfactive Family: Floral Oriental
Nose: Nathalie Lorson

The Advertising Campaign

A young woman, her hair slicked back in a simple smooth ponytail, is dressed in white trousers and a tailored jacket: this is the effortless elegance of Gaia Trussardi, the ideal interpreter of the Trussardi Donna Eau de Toilette advertising campaign.
Gaia Trussardi represents both the values of the brand of the greyhound and the specific values of the new fragrance.
She’s fresh, dynamic, sensuous, refined and yet sporty: a multitasking woman.

The Prices

Eau de Toilette
Eau De Toilette 50 ml Natural Spray – AED 270
Eau De Toilette 100 ml Natural Spray – AED 365