Celebrating the addition of 12 sparkling, unique new brands to an already extensive line-up
Dubai, December 3, 2014 - Imagine a store filled to the brim with fabulous new finds, the latest designs and fresh ideas for the best in home, gifts and personal style. Now walk in to TANAGRA and discover the reality of just this, with a store that is celebrating the addition of 12 fabulous new brands…
“To say that we are proud and excited to introduce our stunning new brands would be an understatement,” says marketing director Carla Zaroubi Daaboul, “Now, in our imaginatively thought-out and enhanced new collections are globally recognized and renowned brands, selected by our experts from studios and ateliers as far away as New York, Berlin and the Czech Republic to as close to home as Lebanon. We can't wait to share our customer's delight at discovering all the new treasures in store!”
Noteworthy new additions include Ralph Lauren Home, with its crisp, classic takes on enduring American style, arriving soon at TANAGRA in the UAE. Then, there are Klaus Dupont's sculptures, unique and finely crafted pieces that blend collages in antique brass, bronze or metallic elements with unusual materials like amethyst, rosemary twig or antler and antelope horn. These expressions of artistic wit and inventiveness are now available at TANAGRA, Mall of the Emirates and coming soon to Marina Mall.
Romantics will fall in love with Lafco's House and Home Collection of candles, a line of 40 stunning hand blown vessels, each one the perfect colour and “haute” scent for each individual room. Reviewed by Lucky magazine as “the perfect candle”, this chic collection is coming to TANAGRA stores throughout the UAE.
For stylish gentlemen, Mouawad's Grand Ellipse line of highly desirable accessories is coming soon to TANAGRA stores at Mall of the Emirates and Marina Mall. Cufflinks, rings, misbahas and pens offer a distinctive and coordinated look for the man about town, each one designed and crafted in rich materials and styles.
For the home-loving perfectionist, Agraria's line of exquisite fragrances is simply irresistible with its warm woody floral and zesty citrus notes. Their precious combinations stir the senses with luxury bath bars, bath salts, air diffusers and crystal candles. This unique range is coming to TANAGRA stores throughout
the region. Perfume lovers in the UAE will be further spoiled for choice with the introduction of Atelier Des Ors, a range of passionate, magnetic haute perfumes that capture precious essences and distinctive inspirations from a classic French heritage. The hallmark of these five signature perfumes is the inclusion of gold in every creation, a gilded caress that speaks to gilder artist Jean-Christophe's unique expertise and skill.
Crystal enthusiasts will be drawn to Moser for its artistic beauty and stunning craftsmanship in glass, with the newest ‘Design Moser 2014' collection on display, now at TANAGRA stores in Saudi Arabia, and coming soon to Qatar and the UAE.
The Moser collection celebrates the outstanding skill and vision of well-known artists, engraving masters, glass designers and glassmakers through its range of bold and contemporary pieces of sparkling beauty.
The stark, modern and dramatic appeal of Anna New York is evident in designer Anna Rabinowicz's hand-crafted acacia wood trays, boxes, semi-precious stone coasters, platters and bowls, bringing an earthy, elemental note of natural elegance to the home. This collection will be of particular interest to nature lovers and will be available soon at Tanagra stores in all the countries.
Visconti's reputation as a master craftsman of writing instruments and watches with a Florentine heritage and flair is well appreciated among those in the know. Their exceptional pieces combining passion, art and technology are available in the UAE and Saudi Arabia and coming soon to Qatar stores.
For those who admire hand-cut crystal, Cristal Benito's creations are timeless, whether as works of art or as purely decorative objects, and will be coming to TANAGRA stores in all countries. And who can resist the glamour and allure of Roberto Cavalli? The flamboyant designer's vision translates beautifully into objects for the home, and is now available at all stores.
Last, but not least in this highly covetable collection is Picasso by Marc de Ladoucette, a stunning range of fine made-in Limoges porcelain that captures 10 of the Master's exceptional works, each selected for its purity and elegance, and transformed into an artistic dining display and coming soon to all TANAGRA stores region wide.
What makes it all so much more pleasurable is the ultimate shopping experience at each redesigned TANAGRA store, which mimics the delightful unwrapping of a luxurious gift. At first sight, the exterior of sharp lines with a soft metallic sheen is reminiscent of a modernist museum, giving way to a plush interior with soft, sculptural lighting and designer furnishings. Designed as an abstract gift box, the stunning space invites further discovery and delight as shopping zones within offer the finest, high profile names in silverware, porcelain, crystal and personal style essentials to captivate the interest.
General Manager Florence Bulte says “Our new collection of objects and art de vivre appeals to different tastes, while enhancing the gifting experience. Now more than ever before, TANAGRA is THE place to find that unique gift for everyone – whether a special surprise for a family member, a close friend or a treat for yourself!”
As always, every single piece from the new brand collections is a reflection of TANAGRA's three core values. That of being an editor, with selections based on industry insights into luxury, art, lifestyle and design; of being a store that provides inspiration to all and as a brand that is truly refined in its artistic approach to curating beautiful lines and brands, both enduring, well-loved classics as well as new, fresh innovations.
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