Kiehl's Gives Back with the Kiehl's x Fatma Almulla Limited Edition Collection
Last Update: Thursday, September 1, 2016 : 18:25 (+4GMT)
During Gifting Season, proceeds from this unique collaboration will be benefitting Al Jalila Foundation
Dubai, UAE, September 1, 2016: In honor of the gifting season starting September 1st, Kiehl’s is pleased to unveil the Kiehl’s x Fatma AlMulla Limited Edition collaboration, a series of pop-infused and Middle Eastern-themed designs. For every Kiehl’s x Fatma AlMulla Limited Edition product purchased, 50 AED , with part of net proceeds benefitting the where 10% of the sales of the limited edition will be donated to the Al Jalila Foundation, which a global philanthropic organization working in unison with strategic partners to empower children with developmental disorders and special needs, and helping them enhance their quality of life.promotinges medical education and research by investing in the UAE’s medical treatment capabilities.
Kiehl’s partnership with Fatma AlMulla builds upon Kiehl’s long-standing heritage of working with the artists communitythroughout the world.” Previous collaborations in the UAE have included local artists such as Khalid Shafar and Alamira Noor Bani Hashim. In September, Kiehl’s is thrilled to be continuing this heritage tradition through this partnership with Fatma AlMulla.
Kiehl’s invited the young and dynamic Emirati designer and entrepreneur Fatma AlMulla to harness the power of art to create two colorful Limited Edition labels and boxes for a unique range of products. Her tongue-in-cheek designs embody culture with style and she never ceases to amaze us with her creativity.
Fiercely ambitious and curious by natureBalancing modernity and traditions, this partnership came as an evidence to both Fatma and Kiehl’s. Kiehl’s products’ unique blend of natural ingredients and scientific innovation were a great source of inspiration. She loved adding her whimsical touch as a tribute to Kiehl’s heritage. The result of the collaboration is a medley of vibrant colourscolors and her iconic FMM print. For Fatma, having a brand like Kiehl’s valuing her work and appreciating it was a real gift.
The spirit of Kiehl’s is one of giving, and philanthropy is essential to Kiehl’s core essence. Commitment to helping communities and civic responsibility called to Fatma AlMulla’s heart, which is also one of the reasons why she felt passionate about partnering with Kiehl’s. Supporting a cause that is dear to her was “the best part of this collaboration” to her.
The limited-edition design will adorn a selection of Kiehl’s top sellers including Kiehl’s Ultra Facial Cream (which includes a customized label on the product lid), Midnight Recovery Concentrate, Calendula Toner, and Crème de Corps. Perfect to gift, to replenish or simply to try! They will be available for a limited period only at all Kiehl’s outlets in the UAE from September 1st to September 30th.
Fiercely ambitious and curious by nature, this partnership came as an evidence to both Fatma and Kiehl’s. Kiehl’s products’ unique blend of natural ingredients and scientific innovation were a great source of inspiration. She loved adding her whimsical touch as a tribute to Kiehl’s heritage. The result of the collaboration is a medley of vibrant colours and her iconic FMM print. For Fatma, having a brand like Kiehl’s valuing her work and appreciating it was a real gift.
The spirit of Kiehl’s is one of giving, and philanthropy is essential to Kiehl’s core essence. Commitment to helping others and civic responsibility called to Fatma AlMulla’s heart, which is also one of the reasons why she felt passionate about partnering with Kiehl’s. Supporting a cause that is dear to her was “the best part of this collaboration” to her. To that end, proceeds of the Kiehl’s x Fatma AlMulla limited edition collection will go towards supporting Al Jalila Foundation, the global UAE-based philanthropic organization dedicated to transforming lives through medical education and research. Collaborating with Kiehl’s while benefitting Al Jalila Foundation at the same time felt extremely gratifying to Fatma.
In addition to Kiehl’s individual offerings, customers will have the option of personalizing their gifting with custom gift-wrapping service. The exclusive limited Edition Kiehl’s x Fatma AlMulla gift boxes will also be available at all Kiehl’s stores in the UAE.
So, indulge yourself and your loves ones for the gifting season with a meaningful gift and give back to a great cause!
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