Samsung Mixes Festive with Family at the Dubai Christmas Festival

Samsung Chef Collection premieres with Food Tastings and Good Cheer

Dubai, United Arab Emirates – December13, 2014:Samsung Gulf Electronics delighted in ataste of home at theDubai Christmas Festival this weekend.In its first appearance at the perennial festival, Samsunghosted tastings of delectable dishes prepared bythe H Hotel's Executive Chef rightat the stand, and decoratedgingerbreadhouses with frosted piping and candied accents in a workshop for families. At the center of it all was the Chef Collection, a new premium range of kitchen appliances and the star of Samsung's daily cooking demonstrations and miniature feasts.

“We are excited to present our new Chef Collection, which was inspired by world renowned chefs. The Chef Collection was designed to bring professional cookware to consumers and deliver innovative ways to store, prepare and present your food.”said Mohammad Gharaibeh, General Manager of the Home Appliances division at Samsung Gulf Electronics, at the stand.

Nestled at the heart of the Dubai Media City Amphitheater, Samsung's booth at the Dubai Christmas Festival was designed to resemble a cozy kitchen with the finest appliances. Against a backdrop of wreaths and mistletoe, visitors noticed a ‘T-type French Door' refrigerator that keeps even the most delicate ingredients fresh; a Smart Multi-Sensor microwave that heats and defrosts at the perfect temperature; and a dishwasher designed to give consumers cleaner dishes in silence and with total flexibility, every time.