West Elm Artist Collaboration Showcases Local Talent

Retailer creates opportunities for local artisans 

Dubai, November 9, 2014 - West Elm, the modern home furnishings retailer known for promoting the arts and community, is searching for talented local artists to exhibit their work at The Dubai Mall and the newly launched Yas Mall stores.

West Elm's objective is to provide a platform for local talent to exhibit their work in order to help them gain exposure and enhance their network.

West Elm will provide artists with prime exhibiting space and spread the word about local exhibitions, in addition to helping them display their art and sell it throughout the store, with zero commission charged.

Originating in Brooklyn, New York in 2002, West Elm has since become a favorite destination for art and design lovers across North America. 

Each season, the brand's talented in-house team of designers works with artists and independent designers globally and locally to develop exclusive collaborations. 

West Elm strives to provide customers with the opportunity to collect local art in order to cultivate a deeper appreciation for art in their homes and everyday surroundings.

Caroline Liddon, West Elm's Business Director commented, “We are committed to supporting and nurturing local artists by providing a platform for these talented and creative individuals to showcase their work and engage with the local community.”

West Elm urges talented painters, sculptors, mix media artists and other artisans to submit their complete portfolios to westelm.sm@alshaya.com.