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19 October 2014 - Rubber World Industries LLC (RWI), the leading manufacturer of closed-cell rubber insulation 'Gulf-O-Flex' in the Gulf and South East Asia, and part of the international business conglomerate, the Shaikhani Group of Companies, has revealed the signing of a landmark agreement with Bahwan Engineering Company (BEC), a leading engineering construction company executing integrated multi-disciplinary construction projects and facilities management projects in Oman and UAE. Under the terms of the first-ever partnership, BEC will be using RWI's diverse range of rubber insulation products, particularly its ‘Gulf-O-Flex' line, across all its projects. In line with this, RWI will be leveraging its portfolio of products across USD 1.5 million worth of current and future BEC projects in the UAE and the rest of the Middle East region.
Industry analysts have expressed confidence in the timeliness of the new alliance, which will prove to be an advantage for BEC and its ongoing line of projects. In fact, the region's construction segment continues to demonstrate rapid growth. Oman in particular, is currently witnessing a large influx of projects wherein RWI's ‘Gulf-O-Flex' line can address the demand for elastomeric rubber insulated building materials. Recent industry reports show that the Omani Government is investing heavily into the construction of both residential and commercial developments—thereby showing the country's consolidated property market. In addition, the local government is looking to position Oman as a prime tourist destination with the implementation of tourism based projects like new hotels, airports, resorts and the like.
“This new landmark agreement with BEC further reinforces our reputation as a leading manufacturer of world-class rubber-based building materials,” said Rizwan Shaikhani, Managing Director, RWI. “Using our diverse range of products, including the industry award winning ‘Gulf-O-Flex' range, across all of BEC's current and future projects, will prove to be a winning advantage for these new infrastructures—allowing them the key confidence and security that the rubber materials used in their buildings are not only high-quality but are also reliable and durable. We look forward to working closely with BEC and the completion of its projects.”
The signing of the landmark agreement between RWI and BEC falls in line with the future strategic plans—to develop effective marketing alliances with industry leaders; help play a part in the move to promote green buildings and adhere to set green building codes and promote ‘Gulf-O-Flex' products across the GCC and Middle East region.
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